Cars
Paying $3 million or more for a Super Bowl ad could be a stretch for automakers, even though the economic climate is slowly improving. However, according to New York advertising executives Peter Gardiner of Deutsch Inc. and Andy Donchin of Carat North America, a record audience is expected for this year’s game, which means that, overall, manufacturers might end up with a bargain. Read more »
- Vw Will Skip 2015 Super Bowl, As Will Lincoln And Jaguar
The…automotive advertising force is weak with this one, and we're referring to the 2015 Super Bowl as Volkswagen will not air any ads during the game. Read more »...
- And The Most Viewed Commercial During Super Bowl Xlvi Was….
To the dismay of Patriot fans, the New York Giants won the Super Bowl XLVI. But aside from the real game on the field, there was also another game taking place on television sets. We're talking of course about the advertising war. According to Kantar...
- Get Your Kicks On “route 66†Super Bowl Xlvi Chevy Ad – And Win $10,000 In The Process
The NFL Super Bowl game is the most watched American TV broadcast of the year: in 2011, some 111 million viewers watched the Green Bay Packers beat the Pittsburgh Steelers 31 to 25. It broke the record held by the 2010 game, which itself had shattered...
- Nielsen: Chevy's Miss Evelyn The Most Watched Ad Ever, But Vw's Little Darth Varder Was The Super Bowl Favorite
The numbers are in for last week's Super Bowl event and they show that the winner is General Motors with its Chevrolet’s spot, “Miss Evelyn’s Wild Rideâ€. According to Nielsen, an estimated 119,628,000 viewers watched two...
- Automakers Ram Up Ads For Super Bowl Xlv
At least eight auto brands have purchased ad airtime for the next Super Bowl sports event to be held in Arlington, Texas, on February 6. That means we can expect to witness the biggest auto-ad smackdown of recent times, as some automakers plan to air...
Cars
Record Audience to Make Super Bowl Advertisers’ Financial Efforts Worth While
Paying $3 million or more for a Super Bowl ad could be a stretch for automakers, even though the economic climate is slowly improving. However, according to New York advertising executives Peter Gardiner of Deutsch Inc. and Andy Donchin of Carat North America, a record audience is expected for this year’s game, which means that, overall, manufacturers might end up with a bargain. Read more »
- Vw Will Skip 2015 Super Bowl, As Will Lincoln And Jaguar
The…automotive advertising force is weak with this one, and we're referring to the 2015 Super Bowl as Volkswagen will not air any ads during the game. Read more »...
- And The Most Viewed Commercial During Super Bowl Xlvi Was….
To the dismay of Patriot fans, the New York Giants won the Super Bowl XLVI. But aside from the real game on the field, there was also another game taking place on television sets. We're talking of course about the advertising war. According to Kantar...
- Get Your Kicks On “route 66†Super Bowl Xlvi Chevy Ad – And Win $10,000 In The Process
The NFL Super Bowl game is the most watched American TV broadcast of the year: in 2011, some 111 million viewers watched the Green Bay Packers beat the Pittsburgh Steelers 31 to 25. It broke the record held by the 2010 game, which itself had shattered...
- Nielsen: Chevy's Miss Evelyn The Most Watched Ad Ever, But Vw's Little Darth Varder Was The Super Bowl Favorite
The numbers are in for last week's Super Bowl event and they show that the winner is General Motors with its Chevrolet’s spot, “Miss Evelyn’s Wild Rideâ€. According to Nielsen, an estimated 119,628,000 viewers watched two...
- Automakers Ram Up Ads For Super Bowl Xlv
At least eight auto brands have purchased ad airtime for the next Super Bowl sports event to be held in Arlington, Texas, on February 6. That means we can expect to witness the biggest auto-ad smackdown of recent times, as some automakers plan to air...