Study Shows VW Golf, LaFerrari Share Online Media Attention in Geneva
Cars

Study Shows VW Golf, LaFerrari Share Online Media Attention in Geneva



Auto shows generate a lot of online buzz, especially when important new cars are launched. One would expect that at least one of the supercars unveiled this year in Geneva received the most media attention, with Ferrari’s LaFerrari being the main candidate. However, reality is little bit more complicated than that.

According to a study from media monitoring firm Kantar Media, the car that swept journalists off their feet at the Geneva show was none other than the mundane Volkswagen Golf!

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