Cars
Mitsubishi's Mirage of how to Increase its Sales Share in Europe
That Mitsubishi is having a hard time getting its act together in major markets outside of Japan including Europe and North America, is no secret. At the Paris Motor Show, the Japanese automaker is showing its…new weapon to reverse slumping sales and gain a more solid foothold in the popular supermini segment with the brand-new Mirage.
Mitsubishi says the slogan it came up for the car is "Less is more", and by that, it means the Mirage is smaller (3,710 mm long) but at the same time, lighter (from 845 kg or 1,863 lbs), more fuel efficient (4.0 lt/100km or 70.6 mpg UK) and lower priced (not yet announced) than its rivals, which in theory, include the VW Polo and Fiat Punto.
Read more »
-
Mitsubishi Releases Fresh Videos Of New Jdm Mirage Subcompact
With the new Mirage set to go on sale in Japan at the end of August, Mitsubishi has already begun a promotional campaign for its subcompact model that will be available exclusively as a five-door hatchback. Aside from a handful of fresh commercials,...
-
Mitsubishi's Budget Mirage Supermini Enters Production, Launches In Thailand
The all-new Mitsubishi Mirage, a no-frills supermini that we first saw at last year's Tokyo Motor Show, has entered series production at the company's brand-new factory at Laem Chabang in Thailand. The Japanese automaker's "global compact...
-
New Mitsubishi Mirage Is A No Frills - Low Cost Entry In The Small Car Segment
You'd think that with the rise of the Korean auto industry, a troubled Japanese carmaker like Mitsubishi would up its game and even take some risks to gain a competitive edge. Instead, Mitsubishi goes and creates the Mirage – quite possibly,...
-
It's For Real: Mitsubishi Motors Usa Breaks Mirage Sales Record In February 2015
Mitsubishi Motors USA broke its one-month-old, sixth-generation Mirage sales record in February 2015, soaring up to 1863 units, a 67% year-over-year improvement. The Mirage is a penalty box in the classic sense of the automotive term – in genuine...
-
Mitsubishi Mirage Sales Figures
Here you will find monthly and yearly Canadian and U.S. sales figures for the Mitsubishi Mirage. Use the dropdown at the top right of this page or at GCBC's Sales Stats home to find sales figures for any other vehicle currently on sale...
Cars