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Luxury Auto Brand Market Share In Canada - January 2012
There are three main points to take away from the January 2012 sales results as they were reported by luxury auto manufacturers competing in Canada. First, six out of every ten premium brand vehicles sold in Canada last month were either badged with Mercedes-Benz's three-pointed star, BMW's blue and white propeller, or Audi's four rings. Fully 59% of the 8500 sales went to the Germans. Second, the Range Rover Evoque is really helping Land Rover, so much so that the British builder of SUVs finished January within 55 sales of the much more mainstream Infiniti and only 42 sales behind Lincoln. The Evoque was the brand's best seller and Canada's 21st-best-selling premium vehicle overall.Finally, and I say this with caution, Jaguar really, really needs an SUV/crossover. With only 33 sales in January, Jaguar needed to grow another 40% just to catch Porsche. It's no shame: without SUVs and crossovers, Volvo would lose 40% of January's sales, Porsche would lose 47%, and Audi would be down from 1501 units to 650. But with a massive sedan competing in what is anything but a massive market (the XJ), a big GT (the XK), and the XF attempting to succeed on a mission which no other car has - beat the E-Class and 5-Series - Jaguar will never sell very many vehicles. |
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Luxury Auto Brand Market Share In Canada - February 2012
57% of Canada's premium brand new vehicle sales went the way of the big German trio in February 2012. Very nearly one quarter of these luxury car sales belonged to Mercedes-Benz. Of course, 7% of those Benz sales are Sprinters - commercial vans,...
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Large Luxury Car Sales And Large Luxury Suv Sales In Canada - January 2012
The Porsche Panamera ran away with nearly 30% of Canada's large luxury car market in January 2012. Sales of Porsche's big S-Class-fighting hatchback jumped 124% to 38, more than the Panamera managed in the two preceding months combined. ...
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Small Luxury Suv Sales And Midsize Luxury Suv Sales In Canada - January 2012
Canadians made the Audi Q5 the most popular premium crossover or SUV in January 2012. Q5 sales jumped 31% year-over-year; it was Audi's best-selling model. It's not as though the Audi is the only vehicle in its segment to perform well. Eight of...
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Luxury Auto Brand Market Share In America - January 2012
Ranked 20th through 24th in U.S. auto sales volume, Audi, Cadillac, Acura, Infiniti, and Lincoln collectively sold 38,576 new vehicles in January 2012. These brands were not America's favourite luxury auto brands, however, as Mercedes-Benz, BMW, and...
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Luxury Auto Brand Market Share In Canada - December 2011 And 2011 Year End
Canada's three largest premium automotive brands, which just so happen to be three big Germany-based premium automotive brands, owned 54.5% of Canada's luxury automobile market in 2011. Japanese luxury automakers, Acura and Lexus and Infiniti,...
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