Cars
Datsun Relaunched as Dacia of the East with New GO Supermini [w/Videos]
Datsun is back some three decades after Nissan came to the decision that it would be to its best interest to kill the name in the early 1980s. Now, Datsun is starting afresh as the third Nissan Motor Company's brand after Nissan and Infiniti as a maker of low-cost vehicles – think of it as the Japanese equivalent of the Renault-Nissan Alliance's Dacia brand. The first new Datsun is the Go supermini that was unveiled today in the flesh in New Delhi, India. Developed and manufactured locally, the new Datsun hatch will first go on sale in India early next year priced below INR 400,000 (US$6,700 / €5,100) with more markets to follow later in the year, including Indonesia, Russia and South Africa.
Nissan pointed out that Datsun models will be "individually developed for different markets, but the concept will follow a common inspiration".
"This is an historic day for Nissan Motor Company and for our customers and partners in some of the world's fastest-growing markets. It's also an exciting moment for many women and men here in India who – today – come one step closer to realizing the dream of purchasing a car," said Carlos Ghosn, Nissan Motor President and CEO.
Read more »
-
Datsun Has A Hard Time Finding Customers For Its Cheap Cars
Nissan’s budget brand Datsun hasn’t convinced too many buyers during the first months on its main three markets, India, Indonesia and Russia. Read more »...
-
New Datsun Go Envisioned With Two Less Doors
Nissan resurrected its Datsun brand some three decades after putting it to sleep with one purpose: to build cheap cars for emerging market such as the entire Southeast Asia region, India, Russia, Latin America, the Middle East and Africa. The re-born...
-
Datsun Brand To Sell Cars In South Africa As Well Starting From 2014, First Teaser Rendering
At a press conference at Nissan's Yokohama plant on Monday, the Japanese carmaker announced that the re-born Datsun brand is set to return to South Africa, with the first passenger car to be launched onto the market at the end of 2014. The announcement...
-
Nissan's Born-again Datsun To Share Platforms With Lada
From the moment Nissan announced that it will revive its dormant Datsun brand with the goal of conquering emerging markets, we knew that cars like the 240Z were out of the question. At the time, one CarScoop commentator projected that the new generation...
-
Nissan Plans To Revive Datsun Brand For Emerging Markets Including Russia, Indonesia And India
It's been more than two decades since Nissan Motors phased out its Datsun brand to strengthen its own company name. But times and circumstances changes and here we are with Nissan now planning to wake up its old Datsun brand from the dead, according...
Cars