Cars
Nissan Plans to Revive Datsun Brand for Emerging Markets Including Russia, Indonesia and India
It's been more than two decades since Nissan Motors phased out its Datsun brand to strengthen its own company name. But times and circumstances changes and here we are with Nissan now planning to wake up its old Datsun brand from the dead, according to a report from Japanese business daily Nikkei that was forwarded by Reuters.
The newspaper said that Nissan wants to use the Datsun brand name on a new lineup of low cost vehicles tailor made for emerging markets starting from 2014. The move is reminiscent of Renault's decision to buy out the Romanian automaker Dacia in 1999 for the same purpose.
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Datsun Has A Hard Time Finding Customers For Its Cheap Cars
Nissan’s budget brand Datsun hasn’t convinced too many buyers during the first months on its main three markets, India, Indonesia and Russia. Read more »...
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New Datsun Go Envisioned With Two Less Doors
Nissan resurrected its Datsun brand some three decades after putting it to sleep with one purpose: to build cheap cars for emerging market such as the entire Southeast Asia region, India, Russia, Latin America, the Middle East and Africa. The re-born...
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Datsun Brand To Sell Cars In South Africa As Well Starting From 2014, First Teaser Rendering
At a press conference at Nissan's Yokohama plant on Monday, the Japanese carmaker announced that the re-born Datsun brand is set to return to South Africa, with the first passenger car to be launched onto the market at the end of 2014. The announcement...
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Nissan's Born-again Datsun To Share Platforms With Lada
From the moment Nissan announced that it will revive its dormant Datsun brand with the goal of conquering emerging markets, we knew that cars like the 240Z were out of the question. At the time, one CarScoop commentator projected that the new generation...
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Carlos Ghosn Officially Confirms Rebirth Of Datsun Brand In 2014, Reveals New Logo
A couple of weeks back, we told you about the rumors regarding Nissan's plans to revive its Datsun brand for emerging markets. Today, Renault-Nissan Alliance CEO Carlos Ghosn made it official during a visit to Indonesia where he met with the country's...
Cars