Cars
The product plan brewing continues over at the Fiat Group – Chrysler LLC alliance. Following the recent news on the Jeep and Alfa Romeo brands, the group's CEO Sergio Marchionne offered new details on Chrysler LLC's strategy.
- Dodge Confirms 6.2l Supercharged V8, Awd Dart Srt, New Hatch And More
After hearing about the Fiat Chrysler Automobiles' (FCA) five-year product plan for the Chrysler, Alfa Romeo and Jeep brands, the news from Auburn Hills continues with Dodge that will welcome back SRT as a sub-brand as part of a new structure that...
- Fiat-chrysler's Revised Product Plan Drops Chrysler And Dodge Models, Adds Alfas And Fiats
Fiat-Chrysler CEO Sergio Marchionne revealed on Wednesday, January 30, a revised version of the company's product plan for its seven of its mainstream brands in North America, including Chrysler, Jeep, RAM, Dodge, SRT, Fiat and Alfa Romeo. Under...
- Csi Marchionne: Poor J.d. Power Scores Means Chrysler Dealers Must Work On Customer Satisfaction
Fiat is the brand in the alliance that's in trouble and Chrysler the one blossoming right now having increased its sales by 26 percent in 2011, yet Fiat-Chrysler CEO Sergio Marchionne is not happy about the latter's performance in J.D. Power’s...
- Fiat S.p.a Splits Dodge To Car And Ram Truck Brands
In a surprise move, the Chrysler Group's new Italian management on Monday announced that it is splitting the Dodge passenger car and truck division into two separate entities. The American automaker now has four brands - Chrysler, Jeep, Dodge Car...
- Report: Chrysler In Talks With Hyundai And Renault-nissan
As soon as it became known that General Motors suspended its acquisition efforts of its equally financially troubled cross-town rival (click here for details), Reuters broke a news story saying that the Chrysler LLC owner Ceberus Capital Management has...
Cars
Change of Plans for Chrysler Group, will Eliminate Duplicate Models, Hints at U.S. Market Delta
The product plan brewing continues over at the Fiat Group – Chrysler LLC alliance. Following the recent news on the Jeep and Alfa Romeo brands, the group's CEO Sergio Marchionne offered new details on Chrysler LLC's strategy.
In an interview with Automotive News, Marchionne said that the company has revised its Project Genesis plan, which was put in place in 2008 when Chrysler was still under the ownership of Cerberus Capital Management.
The two key elements of the Genesis plan are merging the dealerships of all four Chrysler group brands, including Chrysler, Dodge, Jeep and Ram under one roof, (with only a few exceptions), and abolishing duplicate products that are the result of badge-engineering such as the Chrysler Sebring and Dodge Avenger, and the Chrysler Town & Country and Dodge Grand Caravan.
- Dodge Confirms 6.2l Supercharged V8, Awd Dart Srt, New Hatch And More
After hearing about the Fiat Chrysler Automobiles' (FCA) five-year product plan for the Chrysler, Alfa Romeo and Jeep brands, the news from Auburn Hills continues with Dodge that will welcome back SRT as a sub-brand as part of a new structure that...
- Fiat-chrysler's Revised Product Plan Drops Chrysler And Dodge Models, Adds Alfas And Fiats
Fiat-Chrysler CEO Sergio Marchionne revealed on Wednesday, January 30, a revised version of the company's product plan for its seven of its mainstream brands in North America, including Chrysler, Jeep, RAM, Dodge, SRT, Fiat and Alfa Romeo. Under...
- Csi Marchionne: Poor J.d. Power Scores Means Chrysler Dealers Must Work On Customer Satisfaction
Fiat is the brand in the alliance that's in trouble and Chrysler the one blossoming right now having increased its sales by 26 percent in 2011, yet Fiat-Chrysler CEO Sergio Marchionne is not happy about the latter's performance in J.D. Power’s...
- Fiat S.p.a Splits Dodge To Car And Ram Truck Brands
In a surprise move, the Chrysler Group's new Italian management on Monday announced that it is splitting the Dodge passenger car and truck division into two separate entities. The American automaker now has four brands - Chrysler, Jeep, Dodge Car...
- Report: Chrysler In Talks With Hyundai And Renault-nissan
As soon as it became known that General Motors suspended its acquisition efforts of its equally financially troubled cross-town rival (click here for details), Reuters broke a news story saying that the Chrysler LLC owner Ceberus Capital Management has...