Cars
On the surface, one would assume it's a waste of time to even try selling a product if very few people are going to want that product. But is it a waste of time for a motorcycle manufacturer to develop a new product like the beautiful 2011 Suzuki Kizashi if they'll sell less than 10,000 Kizashis in the market for which the Kizashi was designed?
Small volume isn't necessarily bad, you see. OK, it is bad, but work with me for a moment. If small volume was so truly bad, nobody would set up shop in Montana. So long as you're making money, selling a few isn't such a bad thing. Just look at General Motors, a company which has always sold in large numbers but gotten itself into bad situations time and time again. See, Suzuki has already sold more Kizashis in the United States in 2010 than Mercedes-Benz sold E-Class midsizers in Canada in all of 2009. Follow? Nobody asks why Mercedes-Benz didn't pull out of the Canadian automobile market after seeing how small E-Class volume was. It's all in the context; the E-Class is one of the more popular cars in its class. We see the Kizashi's volume as terribly low because its competitors sell in far higher numbers.
That said, I don't personally see how Suzuki can keep on at such low volume. And I can't imagine how terrible things must be when the top of your press release points out that October 2010 was the first month in which American Suzuki posted a year-over-year increase since the spring of 2008. American Suzuki sold 2043 vehicles in October 2010, up 17% from October 2009.
Suzuki SX4: 583
Year-over-year volume change: -19%
Last month: 749
Year-to-date: 9240
Suzuki Kizashi: 583
Last month: 477
Year-to-date: 4540
Suzuki Grand Vitara: 348
Year-over-year volume change: +26%
Last month: 290
Year-to-date: 3722
Suzuki Equator: 114
Year-over-year volume change: +46%
Last month: 118
Year-to-date: 1197
Suzuki XL7: 4
Year-over-year volume change: -97%
Last month: 7
Year-to-date: 304
Related From GoodCarBadCar.net
U.S. Auto Sales By Brand - October 2010
Subaru USA Sales - October 2010
Suzuki Kizashi Gallery
Small SUV Sales In America - September 2010
- American Honda Sales - October 2010
Each month after American Honda has finished calculating the previous month's Sales Stats, executives must feel a moment of pride upon realizing that the company isn't relying on its least-expensive models for volume. Though it'd certainly...
- Ford Usa Sales - October 2010
Ford Motor Company's Ford brand was the best-selling auto brand in America in October 2010. As usual, the Ford F-Series was America's best-selling truck; the country's overall best-selling vehicle, as well. The Ford Escape was the third-best-selling...
- Volvo Canada Sales - October 2010
Last year at this time, Volvo Canada sales had dipped 16% to 380 units. While paying attention to Volvo's positive returns in October 2010, keep October 2008 at the front of your mind. In October 2008, Volvo Canada sold 453 vehicles.... and there...
- Volvo Usa Sales - October 2010
Volvo car sales in the United States were down 9.9% from a not wildly high October 2009. Yes, Volvo sales were up last year, but only up to the point at which Volvo USA was the ninth-best-selling luxury car brand in America. Lo and behold, Volvo USA was...
- Subaru Usa Sales - October 2010
Subaru of America sold 22,720 vehicles in October 2010, up 25% from October of 2009. This happens to be the best ever October for Subaru in America. Subaru sold 216,652 vehicles in all of 2009 and almost surpassed that total through the first ten months...
Cars
American Suzuki Sales - October 2010
Small volume isn't necessarily bad, you see. OK, it is bad, but work with me for a moment. If small volume was so truly bad, nobody would set up shop in Montana. So long as you're making money, selling a few isn't such a bad thing. Just look at General Motors, a company which has always sold in large numbers but gotten itself into bad situations time and time again. See, Suzuki has already sold more Kizashis in the United States in 2010 than Mercedes-Benz sold E-Class midsizers in Canada in all of 2009. Follow? Nobody asks why Mercedes-Benz didn't pull out of the Canadian automobile market after seeing how small E-Class volume was. It's all in the context; the E-Class is one of the more popular cars in its class. We see the Kizashi's volume as terribly low because its competitors sell in far higher numbers.
That said, I don't personally see how Suzuki can keep on at such low volume. And I can't imagine how terrible things must be when the top of your press release points out that October 2010 was the first month in which American Suzuki posted a year-over-year increase since the spring of 2008. American Suzuki sold 2043 vehicles in October 2010, up 17% from October 2009.
Suzuki SX4: 583
Year-over-year volume change: -19%
Last month: 749
Year-to-date: 9240
Suzuki Kizashi: 583
Last month: 477
Year-to-date: 4540
Suzuki Grand Vitara: 348
Year-over-year volume change: +26%
Last month: 290
Year-to-date: 3722
Suzuki Equator: 114
Year-over-year volume change: +46%
Last month: 118
Year-to-date: 1197
Suzuki XL7: 4
Year-over-year volume change: -97%
Last month: 7
Year-to-date: 304
Related From GoodCarBadCar.net
U.S. Auto Sales By Brand - October 2010
Subaru USA Sales - October 2010
Suzuki Kizashi Gallery
Small SUV Sales In America - September 2010
- American Honda Sales - October 2010
Each month after American Honda has finished calculating the previous month's Sales Stats, executives must feel a moment of pride upon realizing that the company isn't relying on its least-expensive models for volume. Though it'd certainly...
- Ford Usa Sales - October 2010
Ford Motor Company's Ford brand was the best-selling auto brand in America in October 2010. As usual, the Ford F-Series was America's best-selling truck; the country's overall best-selling vehicle, as well. The Ford Escape was the third-best-selling...
- Volvo Canada Sales - October 2010
Last year at this time, Volvo Canada sales had dipped 16% to 380 units. While paying attention to Volvo's positive returns in October 2010, keep October 2008 at the front of your mind. In October 2008, Volvo Canada sold 453 vehicles.... and there...
- Volvo Usa Sales - October 2010
Volvo car sales in the United States were down 9.9% from a not wildly high October 2009. Yes, Volvo sales were up last year, but only up to the point at which Volvo USA was the ninth-best-selling luxury car brand in America. Lo and behold, Volvo USA was...
- Subaru Usa Sales - October 2010
Subaru of America sold 22,720 vehicles in October 2010, up 25% from October of 2009. This happens to be the best ever October for Subaru in America. Subaru sold 216,652 vehicles in all of 2009 and almost surpassed that total through the first ten months...