Cars
Lexus wants to give people a chance to call the shots in a new video campaign focusing on its upcoming 2011 CT 200h five-door hatchback. It's called "Dark Ride".
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- A Flashback To Bmw's Short Film Series "the Hire", Which One Is Your Favorite?
In 2001, BMW launched a hugely successful campaign called "The Hire", which was a series of eight short films, each roughly eight to ten minutes long. The movies were directed by established filmmakers like Ang Lee and the late John Frankenheimer,...
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- Peugeot's Interactive Short Film Asks A Question Nobody Really Cares To Answer [nsfw]
"What if you let your body drive?" is the name of Peugeot's new interactive short film that's supposed to campaign about the freshly launched 208 supermini, though you won't actually see the car until the very end of the seven minute-long...
- New Lexus Ct-200h Hybrid Priced From $29,995 In The U.s.
Lexus has dropped pricing details for its all-new CT-200h ahead of the hybrid model's U.S. market launch in early March. The five-door model will be priced from $29,120, plus $875 for delivery, processing and handling, which comes out to a total...
Cars
Lexus Debuts Interactive Film for CT 200h Compact Hybrid
Lexus wants to give people a chance to call the shots in a new video campaign focusing on its upcoming 2011 CT 200h five-door hatchback. It's called "Dark Ride".
The luxury marque is making a short action film with a recognizable star racing around it a new model. Now you're thinking, "Wait, didn't BMW do this a while back? And Audi (kind of), more recently?"
Ah, but those films weren't interactive...
- Arnold Wants You To Hop In A Tank With Him And Schwarzeneggerstroy For Charity
The Terminator is back…sort of. Hollywood action movie star and ex-governor of California, Arnold Schwarzenegger, has published a new online video titled "Will It Crush?" in which he's promoting a chance for a fan and a friend to...
- A Flashback To Bmw's Short Film Series "the Hire", Which One Is Your Favorite?
In 2001, BMW launched a hugely successful campaign called "The Hire", which was a series of eight short films, each roughly eight to ten minutes long. The movies were directed by established filmmakers like Ang Lee and the late John Frankenheimer,...
- Imported From Gotham City: Chrysler Teams Up With The Dark Knight
A new marketing effort from Chrysler will see the brand's "Imported from Detroit" slogan briefly changing to "Imported from Gotham City" as part of a promotional campaign with Warner Bros. Pictures and its upcoming film, "The...
- Peugeot's Interactive Short Film Asks A Question Nobody Really Cares To Answer [nsfw]
"What if you let your body drive?" is the name of Peugeot's new interactive short film that's supposed to campaign about the freshly launched 208 supermini, though you won't actually see the car until the very end of the seven minute-long...
- New Lexus Ct-200h Hybrid Priced From $29,995 In The U.s.
Lexus has dropped pricing details for its all-new CT-200h ahead of the hybrid model's U.S. market launch in early March. The five-door model will be priced from $29,120, plus $875 for delivery, processing and handling, which comes out to a total...