Cars
When announcing the new Ypsilon’s key role in Lancia’s turnaround strategy at a press event Carscoop attended in Turin, Italy, earlier this week, company officials told us that the small car could be sold in the States under the Chrysler brand if American buyers will show enough interest towards the recently launched U.S.-spec Fiat 500. Furthermore, the same could happen with the Delta.
- New Chrysler Delta Hatch Goes On Sale In The Uk [71-photos]
The new Ypsilon supermini is not the only Lancia model to wear Chrysler's winged badge in Britain. Joining the Ypsilon's voyage across the British channel is the Lancia Delta hatchback that went on sale today as a Chrysler with a starting price...
- Lancia’s Glitzy Ypsilon Promotional Videos
Lancia has released new videos of its 2012 Ypsilon, the posh supermini that made its world premiere at the Geneva Motor Show earlier this week alongside the subtly revised Delta and the Chrysler-sourced Thema sedan, Grand Voyager MPV, and Fulvia Saloon...
- New Lancia Ypsilon Given A Key Role In The Italian Brand’s Revitalization Plan
The upcoming 2011 Geneva Salon will probably be the most important motor show in Lancia’s recent history, as the Italian brand is trying to start off its revitalization plan with a push of new models. However, the recently unveiled Flavia and...
- All-new Lancia Ypsilon To Wear Chrysler's Badge In The Uk And Ireland
It's no secret that after many years of delays and setbacks, the Fiat Group will finally present the Lancia Ypsilon's replacement at the Geneva Salon in about two week from now. What isn't known is that the new Ypsilon, which will be offered...
- Fiat Group Postpones Lancia's U.k. Re-launch Indefinitely
The Fiat Group seems to be making a habit out of announcing plans for the reintroduction of one of its brands in key markets and then, for whatever reasons, it postpones its plans - e.g. Alfa Romeo's return to the U.S... The Latest victim of this...
Cars
Lancia Could Sell the Ypsilon and Delta in the U.S., Has No Plans to Revive HF Integrale or Fulvia
When announcing the new Ypsilon’s key role in Lancia’s turnaround strategy at a press event Carscoop attended in Turin, Italy, earlier this week, company officials told us that the small car could be sold in the States under the Chrysler brand if American buyers will show enough interest towards the recently launched U.S.-spec Fiat 500. Furthermore, the same could happen with the Delta.
On the other hand, Lancia's people told us the company has no plans to revive famous nameplates such as the HF Integrale and Fulvia, simply stating that there’s no market for Lancia sports cars.
Although in its current state, the new Ypsilon doesn’t comply with U.S. standards, Lancia Product Manager Claudio Nervi told us that it could be “easily federalized†and that logistically “it's not a problem, as the Ypsilon could be produced at the [Fiat Group’s] Mexican plantâ€. However, Nervi also pointed out the decision depends “on the performance of the Fiat 500 in the USâ€.
Read more »- New Chrysler Delta Hatch Goes On Sale In The Uk [71-photos]
The new Ypsilon supermini is not the only Lancia model to wear Chrysler's winged badge in Britain. Joining the Ypsilon's voyage across the British channel is the Lancia Delta hatchback that went on sale today as a Chrysler with a starting price...
- Lancia’s Glitzy Ypsilon Promotional Videos
Lancia has released new videos of its 2012 Ypsilon, the posh supermini that made its world premiere at the Geneva Motor Show earlier this week alongside the subtly revised Delta and the Chrysler-sourced Thema sedan, Grand Voyager MPV, and Fulvia Saloon...
- New Lancia Ypsilon Given A Key Role In The Italian Brand’s Revitalization Plan
The upcoming 2011 Geneva Salon will probably be the most important motor show in Lancia’s recent history, as the Italian brand is trying to start off its revitalization plan with a push of new models. However, the recently unveiled Flavia and...
- All-new Lancia Ypsilon To Wear Chrysler's Badge In The Uk And Ireland
It's no secret that after many years of delays and setbacks, the Fiat Group will finally present the Lancia Ypsilon's replacement at the Geneva Salon in about two week from now. What isn't known is that the new Ypsilon, which will be offered...
- Fiat Group Postpones Lancia's U.k. Re-launch Indefinitely
The Fiat Group seems to be making a habit out of announcing plans for the reintroduction of one of its brands in key markets and then, for whatever reasons, it postpones its plans - e.g. Alfa Romeo's return to the U.S... The Latest victim of this...