Cars
Très Chic: Citroen DS3 Yves Saint Laurent
Taking valuable marketing lessons from Fiat and its highly successful Nuovo 500 mini, Citroen is constantly finding ways to promote its new DS3 hatchback. This time, the French carmaker dressed up several DS3s with a black rooftop featuring the "YSL" (Yves Saint Laurent) logo and other special trim options.
The special edition DS3s, which won't go on sale, were used to charter special guests at the opening of the retrospective exhibition of Saint Laurent's entire body of work at the Petit Palais museum on Wednesday. More photos after the jump.
Read more »
-
Citroen Celebrates…previous Wrc Titles With Ds3 Racing Mat Gold Special In Japan
There's nothing like a WRC manufacturer's or driver's title to add some mojo to a car brand's lineup and marketing efforts, and Citroen has plenty of them – eight and nine titles respectively. However, in 2013, it was VW and French...
-
Hot Stuff: Citroen Ds3 Racing Special With 200hp Heading To Geneva
Citroen is aiming directly at MINI John Cooper Work's territory with its scorching hot new DS3 Racing sport model that will make its world premiere at next month's Geneva Motor Show. Developed by Citroen's Racing division that handles the...
-
Citroen C3 Picasso 90th Anniversary: Limited Edition Model With Extra Features
Citroen has launched a special edition version of its new C3 Picasso MPV in the UK to celebrate the brand's 90th anniversary. Available in one of Citroen's signature colors aka white, red or black, the C3 Picasso 90th Anniversary model is based...
-
Renault Official Confirms Twingo-based Convertible For 2010
French automaker Renault has officially confirmed through its deputy vice president of small vehicle models, Yves-Eric Morel, that the company is readying a new cabriolet model based on the Twingo minicar that could be unveiled as early as the Frankfurt...
-
Citroen's New Special Edition C4 Coupe By Sebastien Loeb
Most of our readers are savvy enough to know that looks -even when accompanied by a brassy moniker- can be deceiving. Such is the case with Citroen's new special edition C4 Coupe "by Loeb", named after the French firm's highly successful WRC...
Cars