The Japanese company said that sales of the Toyota-brand vehicles began today in South Korea at five new dealerships in the country, including three in Seoul. For the time being, Toyota will sell four different models in Hyundai's most profitable market including the Prius gasoline-electric hybrid, the Camry and Camry Hybrid midsize sedans and the RAV4 compact SUV.
Toyota said that it has set an initial combined monthly sales target of 500 vehicles, aiming to increase that number to a still-modest 700 units beginning in 2010.
At a press conference today in Seoul, Toyota Motor Company Executive Vice President Yukitoshi Funo said: "The introduction of the Toyota brand into South Korea is aimed to meet the diversifying needs of consumers in this growing market. We intend to make every effort to contribute to South Korean society and earn a loyal following."
Now here's something that you don't often hear about: a Japanese product made in the USA and exported to South Korea. We're talking about the new generation of the Camry and Toyota's decision to export the U.S.-assembled sedan to its...
Hyundai continues its juggernaut-like growth breaking one record after the other. In 2010, the South Korean carmaker not only replaced Toyota as Europe’s best-selling Asian brand and passed the 500,000 sales mark in the US for the first time since...
Even though Kia and Hyundai are present in most countries around the world, you'll be surprised of the number of automakers that are absent from the South Korean market for one reason (import taxes) or another (legislation). Subaru is one of them,...
General Motor’s Asia Pacific executive director James Reymond told reporters in Seoul today that the American carmaker may add the Chevrolet brand in its South Korean portfolio. “Sales of imported vehicles are gradually growing, so it's...
General Motors announced yesterday that Chevrolet, the most famous and best-selling of its four brands, will be introduced in Korea next year. GM has been a player in Korea for a long time, especially since the American conglomerate took control of Daewoo...