This Hilariously NSFW Smart Ad Will Never, Ever Air On American TV
this Smart Forfour spot will ever broadcast on any television station anywhere in the world. Period.
Created by BBDO Berlin, the commercial is titled "smart forfour | Swearing Kids" and it opens with a parental advisory that reads, "The following ad contains explicit language" - and boy, does it get explicit…
It shows a bunch of cute kids dropping F-bombs like there's no tomorrow, all to prove a point about driving large cars in cramped cities with limited parking spots: "When you drive the wrong car, you teach the wrong words" says the ad to reveal the spot's tagline "F***ing relaxed in the city: the smart forfour".
Smart, offensive, obscene or something else? I'll go with the first, but feel free to voice your own thoughts in the comments.
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