Cars
Sporty Car Sales And Premium Sporty Car Sales In Canada - November 2011
What's stranger than the Audi A5 tying the Ford Mustang in monthly sales volume and the Scion tC absolutely crushing the Mustang, Chevrolet Camaro, and Dodge Challenger? Well, Ilya Bryzgalov talking about the universe in a hockey interview is stranger, that's true. But isn't the Mustang supposed to be an absurdly popular American muscle car?Yeah, it is, and the Mustang is also a tremendous value. It's better than ever. Yet through the first eleven months of 2011, Mustang sales in Canada are down 13.5%. That's in a market that's expanded, albeit slightly. The Mustang finished November three sales behind the declining Volkswagen GTI, 48 sales behind the Hyundai Genesis Coupe, and 106 sales behind the Scion tC. Just to be clear, the Genesis Coupe and tC also beat the Dodge Challenger and the year-to-date-leading Chevrolet Camaro. It would be nice to think this is just a temporary rejection of the Mustang. Perhaps supply is tight. And hey, who wants to buy a rear-wheel drive pony car in early winter, right? There are a bunch of holes in that theory. For starters, we already know this isn't a temporary Mustang rejection - sales have been down all year, in every month except January, April, and June. Much of Canada still isn't experiencing winter - it's 10°C in Halifax, Nova Scotia, right now and snow has fallen here once. As for supply and demand: can demand be high if a local Ford dealer is advertising a new Mustang with a $10,000 discount? Keep scrolling for a look at November's Canadian sales figures for high-end sports cars and GTs. On the way you'll notice an awful lot of red font. Year-over-year sales declines, both in November and year-to-date, have been reported by the Audi A5, Chevrolet Camaro, Dodge Challenger, Ford Mustang, Mitsubishi Eclipse, Nissan 370Z, Porsche Boxster, Volkswagen GTI, and Volvo C70. Last month's version of this post can be viewed here; check out the November American edition while you're perusing. |
CLICK EITHER CHART FOR LARGER VIEW |
Sporty Car | November 2011 | % Change | Year To Date | YTD % Change |
Audi A5 | 110 | - 20.9% | 1873 | - 14.9% |
Audi TT | 34 | + 113% | 434 | + 38.2% |
BMW Z4 | 20 | + 25.0% | 329 | - 9.9% |
Chevrolet Camaro | 131 | - 0.8% | 3590 | - 9.7% |
Chevrolet Corvette | 22 | + 37.5% | 336 | - 3.7% |
Dodge Challenger | 92 | - 25.2% | 2285 | - 24.5% |
Ford Mustang | 110 | - 55.6% | 4270 | - 13.5% |
Honda CR-Z | 18 | - 69.0% | 503 | + 91.3% |
Hyundai Genesis Coupe | 158 | + 21.5% | 2690 | - 11.2% |
Hyundai Veloster | 499 | ----- | 1496 | ----- |
Mazda MX-5 Miata | 19 | + 72.7% | 593 | - 18.0% |
Mazda RX-8 | 4 | - 55.6% | 161 | + 49.1% |
Mercedes-Benz SLK | 23 | + 64.3% | 354 | + 13.5% |
Mitsubishi Eclipse | 21 | - 34.4% | 567 | - 29.6% |
Nissan 370Z | 16 | - 54.3% | 436 | - 49.5% |
Porche Boxster | 3 | - 62.5% | 148 | - 8.6% |
Porsche Cayman | 7 | - 22.2% | 123 | + 17.1% |
Scion tC | 216 | + 130% | 1913 | + 951% |
Volkswagen Eos | 31 | + 6.9% | 683 | - 8.7% |
Volkswagen GTI | 113 | - 21.5% | 1638 | - 19.4% |
Volvo C70 | 2 | - 50.0% | 153 | - 20.3% |
In the luxury sporting car stratosphere, sales fluctuate wildly from one month to the next. However, for the last three months, BMW 6-Series sales have remained very healthy in Canada. With September's 30 to 26 in October and November 2011, the 6-Series has finished ahead of its main rivals for all fall. That is likely to change when the sixth-generation Porsche 911 arrives with the force only a (rarely-optioned) 7-speed manual can deliver. Presently, 911 sales fell 39% in November and are down 7% this year. With three fewer sales, the 911 would have been in tight with the Audi R8 in November, perish the thought in Zuffenhausen. Premium Sporty Car | November 2011 | % Change | Year To Date | YTD % Change |
Audi R8 | 16 | + 167% | 145 | + 6.6% |
BMW 6-Series | 26 | + 420% | 171 | + 190% |
Dodge Viper | 1 | - 66.7% | 30 | - 42.3% |
Jaguar XK | 15 | + 200% | 132 | + 15.8% |
Lexus LFA | ----- | ----- | 4 | ----- |
Mercedes-Benz SL-Class | 9 | 0% | 182 | - 18.4% |
Mercedes-Benz SLS AMG | 9 | + 12.5% | 100 | - 6.5% |
Nissan GT-R | 7 | + 250% | 71 | + 16.4% |
Porsche 911 | 19 | - 38.7% | 465 | - 7.0% |
Source: Manufacturers & ANDCClearly GoodCarBadCar is not suggesting that the cars in the two tables above are all direct competitors. Establishing categories among cars as unique as even the Audi TT and Porsche Boxster has never pleased a single reader, so cars have been lumped together so you can simply see how buyers looking for sports cars, roadsters, hot hatches, convertibles, GTs, and wanna-be sports cars spend their money. Greater categorization of cars would only lead to problems that automakers create by not isolating model-specific sales figures: we don't know how many M3s BMW has sold or how many Civics are Si models, for example. The numbers we do have are listed above.Related From GoodCarBadCar.netSporty Car & Premium Sporty Car Sales In Canada - November 2012Sporty & Premium Sporty Car Sales In Canada - December & 2011 Year EndSporty & Premium Sporty Car Sales In Canada - October 2011 Top 30 Best-Selling Vehicles In Canada - November 2011Top 30 Best-Selling Luxury Vehicles In Canada - November 2011
-
Sporty Car Sales And Premium Sporty Car Sales In Canada - January 2012
Canada's sporty car race started out with a whimper in January 2012. It isn't the best time of year to buy, for example, a Porsche Boxster - particularly when Boxster inventory is paltry. Regardless, you can find data on low-end and high-end sporting...
-
Sporty Car Sales And Premium Sporty Car Sales In Canada - December 2011 And 2011 Year End
December 2011 Sporty Car Sales Chart Click Any Chart For Larger ViewThe cars showcased in this article formed just 1.7% of the Canadian new vehicle market in 2011. Collectively, they're about as popular as Canada's 13th-best-selling vehicle,...
-
Sporty Car Sales And Premium Sporty Car Sales In America - November 2011
No still-active sporting car posted a worse U.S. sales decline in November than the Honda CR-Z. Sales of Honda's semi-sporty hybrid hatch plunged 70%, enough to land the CR-Z on America's worst-selling car list. The defunct Mazda RX-8 didn't...
-
Sporty Car Sales And Premium Sporty Car Sales In Canada - June 2011
The Hyundai Genesis Coupe is not as popular as the Ford Mustang. Or the Chevrolet Camaro. But Canadians like it more than any other sporting coupe, at least based on June 2011's sales data. Year-to-date, the Genesis Coupe trails the Dodge Challenger...
-
Sporty Car Sales And Premium Sporty Car Sales In Canada - May 2011
The Ford Mustang was way out in front of other sporty cars in Canadian sales volume in May 2011, but sales of the 'Stang were down 16.6% year-over-year. Mustang sales in Canada are down 9.5% this year. The Chevrolet Camaro, Dodge Challenger, and Chevrolet...
Cars