South American Consumers Wooed by China's Low Cost Cars
China may be one of the largest car manufacturers in the world, but its local brands haven't really managed to infiltrate any major markets.
And while Europe and North America continue to be out of their reach (for the time being, at least) for a great number of reasons ranging from their vehicles' sub-par quality and safety credentials to the fact that some brands blatantly copy Western automakers' models, certain countries in Latin America are seeing a surge in Chinese car sales.
"Little by little, I heard favorable comments. It took a long time to decide, but I'm risking it," Lima taxi driver Mario Segura, told the Detroit News. Segura had just dropped $12,000 on a brand-new Fullwin XR sedan, half the cost of a comparable Fiat or Renault.
Another example from Peru is Luis Lina, a doctor by profession, who decided against buying a second-hand Japanese model after he was convinced by relatives to visit a JAC dealership. We'll remind you that JAC is the maker of the Ford F-150 pickup truck clone.
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