Cars
Saturn originated as 'a different kind of car company'. At the top of the heap, however, sat General Motors. General Motors is responsible for a very large number of automotive brands and, certainly in the late 80's and early 90's, had a very specific mode of operation. Saturn has now lost its plastic body panels and even its unique and solitary assembly plant.Â
- Gm Says Investor Group Is Interested In Buying Saturn
General Motors revealed on Wednesday that an investor group which includes a company called Black Oak Partners along with some of Saturn's dealers is interested in acquiring the firm's Saturn division. "Over approximately the past 60 days, a sub-committee...
- Saturn: Gm Fanboys Imagine A Realistic Future Line-up
"Revitalization in Action" or RIA for short is a group formed by bunch of guys at the GMInsiderNews (GMI) site who like to dream up entirely new product portfolios for various GM brands. This time the group that consist of GMI Staff Member ChevroletRevived,...
- Penske Not Buying Saturn, General Motors Kills Saturn
General Motors is killing off the Saturn brand. Prospective buyer Penske had all but acquired the relatively young brand but has backed out because of an "inability to source new products beyond what it had asked GM to build on contract". GM...
- Saturn Is Done In Canada
From Autoblog comes news from the Canadian Broadcasting Corporation's French division, Radio-Canada, that Penske will cause Saturn to cease in Canada. General Motors-owned Saturn, transferring into Roger Penske's hands, only sold through 60 dealerships...
- Saturn Ad Campaign
When is public confession taken to far? Here's my answer. Saturn has a lot of new advertisements - TV, print media, internet. The vast majority of these ads showcase Saturn as something that wasn't cool, but is becoming cool. "Like Always. Like...
Cars
SOME SATURN NUMBERS
Saturn originated as 'a different kind of car company'. At the top of the heap, however, sat General Motors. General Motors is responsible for a very large number of automotive brands and, certainly in the late 80's and early 90's, had a very specific mode of operation. Saturn has now lost its plastic body panels and even its unique and solitary assembly plant. On the other hand, few car companies possess a lineup that has been so drastically revamped in the mold of the new Saturn: Outlook, Aura, Astra, Sky, Vue. Here are some Numbers to tell you a little about Saturn's current state of affairs.
-----
See all Saturn-related posts @ GoodCarBadCar with a click
286,000 - total Saturns sold in the year 1994, a time when Saturn was competing with just one model
240,000 - total Saturns sold in 2007, a time when Saturn was offering multiple models
50 - percentage of Saturn's buyership that is of the female variety
80 - percentage of Saturns sold in situations where women have significant influence
2006 - year in which Saturn's midsize sedan, the Aura, was named North American Car of the Year
7,000 - price increase, measured in USD, of the average Saturn sale in 2008 compared with 2006
16,495 - lowest price of entry at a Saturn dealership
28,995 - base price for Saturn's most expensive vehicle, the Outlook
3 - absolutely direct competitors for the Outlook from General Motors alone, from the Buick Enclave; Chevrolet Traverse, and GMC Acadia
2 - mentions of the word 'sport' - as in sport sedan and sport compact - on Saturn's main page, beneath both the Aura and Astra
7.5 - percentage drop in sales for Saturn in the USA from March 2007 to March 2008
- Gm Says Investor Group Is Interested In Buying Saturn
General Motors revealed on Wednesday that an investor group which includes a company called Black Oak Partners along with some of Saturn's dealers is interested in acquiring the firm's Saturn division. "Over approximately the past 60 days, a sub-committee...
- Saturn: Gm Fanboys Imagine A Realistic Future Line-up
"Revitalization in Action" or RIA for short is a group formed by bunch of guys at the GMInsiderNews (GMI) site who like to dream up entirely new product portfolios for various GM brands. This time the group that consist of GMI Staff Member ChevroletRevived,...
- Penske Not Buying Saturn, General Motors Kills Saturn
General Motors is killing off the Saturn brand. Prospective buyer Penske had all but acquired the relatively young brand but has backed out because of an "inability to source new products beyond what it had asked GM to build on contract". GM...
- Saturn Is Done In Canada
From Autoblog comes news from the Canadian Broadcasting Corporation's French division, Radio-Canada, that Penske will cause Saturn to cease in Canada. General Motors-owned Saturn, transferring into Roger Penske's hands, only sold through 60 dealerships...
- Saturn Ad Campaign
When is public confession taken to far? Here's my answer. Saturn has a lot of new advertisements - TV, print media, internet. The vast majority of these ads showcase Saturn as something that wasn't cool, but is becoming cool. "Like Always. Like...