Cars
During the world premiere of the new Toyota 86 sports coupe at the 2011 Tokyo Motor Show, the firm's global President Akio Toyoda made it crystal clear that his company is committed to produce more 'fun-to-drive' cars in the near future.
- Toyota Boss To Race At The 2013 Nürburgring 24-hour Race
Akio Toyoda, the CEO of the world’s largest automaker, will drive a Toyota at the Nürburgring 24-hour race later this month, a company spokesman said, according to the Japan Times. It won’t be the first time he races on the notorious...
- Bmw Rep Says Toyota's Sports Car Will Have A Unique Design, Insider Hints At 6-series-based Supra
The recent deal signed between the BMW Group and Toyota Motor Corp that includes the joint development of platform architecture and components for a future sports car, has spurred speculation and rumors about the type of model that could come out of...
- Akio Toyoda Loves Bmws, Says They're The Only Cars That Pass Him At The 'ring
In yet another unusual for the industry outburst of cordial praise towards another carmaker after last month's listing of some of his favorite cars made by Toyota's domestic rivals, the Japanese firm's president Akio Toyoda expressed his...
- Toyota President Lists His Favorite Cars Made By Domestic Rivals
Toyota President Akio Toyoda is not one your typical automotive CEOs, as believe it or not, the 56-year old grandson of the Japanese company's founder actually likes cars [...]. He is a full-time car guy and a weekend racer who has even competed...
- Toyota Ceo Says To Company Must Build Cars That "make People Happy"
Earlier this year, young people offered a job at Toyota were invited to the Japanese company’s test track. As they waited to be introduced to the firm's race drivers, a lone Lexus LFA drove around the track, mesmerizing them with the howling...
Cars
Patent Scoop: Is Toyota Readying Sports Version of the iQ?
During the world premiere of the new Toyota 86 sports coupe at the 2011 Tokyo Motor Show, the firm's global President Akio Toyoda made it crystal clear that his company is committed to produce more 'fun-to-drive' cars in the near future.
But don’t take it from us, read what Toyoda said:
"Today it is said that young people have little interest in cars as there are much more interesting things. As an automobile maker, I find this quite frustrating. It is for this reason that we are committed to making cars that will evoke this feeling of 'fun to drive, again' in as many people as possible. This is Toyota's declaration."
While the 86 is the only real sports car in Toyota's current range, we would like to think that Toyoda wouldn't make such a statement without standing behind it, which is why we found these official patent images of a sported up iQ (sold as a Scion in North America) very interesting.
- Toyota Boss To Race At The 2013 Nürburgring 24-hour Race
Akio Toyoda, the CEO of the world’s largest automaker, will drive a Toyota at the Nürburgring 24-hour race later this month, a company spokesman said, according to the Japan Times. It won’t be the first time he races on the notorious...
- Bmw Rep Says Toyota's Sports Car Will Have A Unique Design, Insider Hints At 6-series-based Supra
The recent deal signed between the BMW Group and Toyota Motor Corp that includes the joint development of platform architecture and components for a future sports car, has spurred speculation and rumors about the type of model that could come out of...
- Akio Toyoda Loves Bmws, Says They're The Only Cars That Pass Him At The 'ring
In yet another unusual for the industry outburst of cordial praise towards another carmaker after last month's listing of some of his favorite cars made by Toyota's domestic rivals, the Japanese firm's president Akio Toyoda expressed his...
- Toyota President Lists His Favorite Cars Made By Domestic Rivals
Toyota President Akio Toyoda is not one your typical automotive CEOs, as believe it or not, the 56-year old grandson of the Japanese company's founder actually likes cars [...]. He is a full-time car guy and a weekend racer who has even competed...
- Toyota Ceo Says To Company Must Build Cars That "make People Happy"
Earlier this year, young people offered a job at Toyota were invited to the Japanese company’s test track. As they waited to be introduced to the firm's race drivers, a lone Lexus LFA drove around the track, mesmerizing them with the howling...