Cars
Nothing says "wife of a retired lawyer" quite like a Mercedes-Benz E-Class. Well, except in Europe where the E-Class says "taxi" better than anything else. The stereotype can't hold true, can it? I mean, Mercedes-Benz Canada sold 338 E-Class & CLS-Class sedans in September 2010, up from 286 in September 2009. There can't be 338 wives of retires lawyers out looking for a new Benz in Canada during the 30 days of September, can there? Of course not. It figures that there'd be about 200 wives of retires lawyers, the remaining sales going to husbands of retired lawyers, men who chauffeur their powerful wives to local wine bars.
- Midsize Suv Sales And Midsize Luxury Suv Sales In Canada - September 2010
274% year-over-year sales increases aren't normal. The 2011 Ford Edge, however, has provided Ford with the kind of boost one would expect from an exciting, mega-hyped, all-new model. Nonetheless, the significantly refreshed 2011 Edge is the segment...
- Small Suv Sales And Small Luxury Suv Sales In Canada - September 2010
Month: September 2010. Segment: small luxury SUVs and crossovers. Uniqueness: nearly everyone's a winner. Indeed, there was a great levelling off among small luxury utility vehicles in Canada last month. Compare the first graph's evenly-cut pie...
- Large Car Sales And Large Luxury Car Sales In Canada - August 2010
As The Good Car Guy continues his wonderings on the lack of Buick Regal success in North America, the LaCrosse and Lucerne continue to do alright. "Alright" must be put in context, however. The much, much, much less expensive but similarly large Chevrolet...
- Midsize Car Sales And Midsize Luxury Car Sales In Canada - August 2010
Talk was last month that the 2011 Buick Regal hadn't yet caught on. That story is still the same. Buick Regal sales in August were actually lower than the total put up by the Regal in July. Another story in July's equivalent post of this type...
- Compact Luxury Car Sales And Small/entry Luxury Car Sales In Canada - August 2010
BMW doesn't just sell more 3-Series sedans, coupes, and wagons than any other luxury automaker; BMW sells a lot more 3-Series luxury cars than any other luxury automaker. There have been months over the course of 2010 in which Mercedes-Benz put...
Cars
Midsize Luxury Car Sales And Large Luxury Car Sales In Canada - September 2010
Ah, stereotypes. Car buyers are just like the buyers of everything else. Even as we all need a toaster, and thus no toaster designer can accurately predict the exact demographic of his or her future buyer, no auto sales analyst can come close to identifying the buyer of a luxury sedan. They say - whoever they are - that luxury car buyers don't want front-wheel drive. Tell that to the 2095 people in Canada who've bought an Acura TL in 2010 and the 240 people who acquired a new Lexus ES in September.
Of course, there are certain stereotypes which became stereotypes because they're true. It seems quite certain that the 16 Audi A8 buyers in Canada last month all went for the A8 because they didn't want a Jaguar XJ, Mercedes S-Class, BMW 7-Series, Lexus LS, or Porsche Panamera.
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Of course, there are certain stereotypes which became stereotypes because they're true. It seems quite certain that the 16 Audi A8 buyers in Canada last month all went for the A8 because they didn't want a Jaguar XJ, Mercedes S-Class, BMW 7-Series, Lexus LS, or Porsche Panamera.
CLICK GRAPH FOR LARGER VIEW
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- Midsize Suv Sales And Midsize Luxury Suv Sales In Canada - September 2010
274% year-over-year sales increases aren't normal. The 2011 Ford Edge, however, has provided Ford with the kind of boost one would expect from an exciting, mega-hyped, all-new model. Nonetheless, the significantly refreshed 2011 Edge is the segment...
- Small Suv Sales And Small Luxury Suv Sales In Canada - September 2010
Month: September 2010. Segment: small luxury SUVs and crossovers. Uniqueness: nearly everyone's a winner. Indeed, there was a great levelling off among small luxury utility vehicles in Canada last month. Compare the first graph's evenly-cut pie...
- Large Car Sales And Large Luxury Car Sales In Canada - August 2010
As The Good Car Guy continues his wonderings on the lack of Buick Regal success in North America, the LaCrosse and Lucerne continue to do alright. "Alright" must be put in context, however. The much, much, much less expensive but similarly large Chevrolet...
- Midsize Car Sales And Midsize Luxury Car Sales In Canada - August 2010
Talk was last month that the 2011 Buick Regal hadn't yet caught on. That story is still the same. Buick Regal sales in August were actually lower than the total put up by the Regal in July. Another story in July's equivalent post of this type...
- Compact Luxury Car Sales And Small/entry Luxury Car Sales In Canada - August 2010
BMW doesn't just sell more 3-Series sedans, coupes, and wagons than any other luxury automaker; BMW sells a lot more 3-Series luxury cars than any other luxury automaker. There have been months over the course of 2010 in which Mercedes-Benz put...