Cars
Much could be said about the chart you see below. Much of it has already been said, and you can read that stuff by looking at all the posts GoodCarBadCar.net has filed in the U.S. February 2011 category.
Comparing the success of luxury automakers by referencing total sales, often labelled as volume, is a little bit narrow-minded. Imagine for a second you have a luxury car manufacturer that was selling 100,000 cars each month in 2008. In 2009, the automaker ran into some issues and sales dropped 70% to 30,000. Sales plummeted 70% in 2010 to just 9000. We know that In 2011, despite the manufacturer's 2700 sales, the company is almost dead. Sure, 2700 sales would put this imaginary automaker ahead of Land Rover, but the trend says things will be awful in 2012.
With this in mind, a handful of luxury automakers jump to the forefront of this February 2011 market share chart, not because of their total sales (the company's volume) but because of the trend. Compared with February 2010, Jaguar sales were down 9.1%. That's not good. But compare Jaguar's current volume with February 2002: sales are down 87.4%. Sales of Saab, though sort of in recovery, are down 84.8% compared with February 2003. Volvo sales have declined 45% since February 2003. On the flip side, Bentley's gain over February 2010 was just 6.3%, but those 101 sales compare favourably with the 26 in February 2003.
As for market share numbers in the luxury car market sector, enlarge the Graph and check things out. PR representatives in automaker HQs the world over will talk your ear off about overwhelming volume or percentage gains, but deep down inside the belly of the office two things matter most: the size of the market, and how much of the market share was yours.
Related From GoodCarBadCar.net
Luxury Auto Market Share In America - March 2011
U.S. Auto Sales By Brand - February 2011
New Vehicle Market Share By Brand In America - February 2011
Top 30 Best-Selling Luxury Vehicles In America - February 2011
Luxury Auto Market Share In Canada - February 2011
- Canada Auto Brand Market Share - February 2012
Two main differences immediately jump out at you when glancing at the chart below side by side with last February's version. At this time last year, Toyota Canada's market share for the month of February was just 9.9%. In February 2012, that...
- Luxury Auto Market Share In America - March 2011
For graphic pleasure, and for the second month in what will hopefully become a long-running GoodCarBadCar.net chart, The Good Car Guy is displaying luxury auto brand market share as an extra on top of the U.S. Auto Sales By Brand list and the New Vehicle...
- New Vehicle Market Share By Brand In Canada - March 2011
From the 12.8% doldrums of February 2011, General Motors improved its market share in Canada to 15.9% in March with lofty Cruze volume (4249 sold) and overall passenger car gains of 55%. This didn't stop Ford Motor Company from maintaining its equilibrium,...
- New Vehicle Market Share By Brand In The Uk - February 2011
Vauxhall, with 310 Chevrolets on its side, saw its market share rise from 12.6% in January 2011 to 16% in February on the backs of five models which made it onto the list of the UK's Top 10 Best-Selling Cars list. Though the UK car market fell by...
- New Vehicle Market Share By Brand In Canada - February 2011
According to Desrosiers Automotive Reports, passenger car sales in Canada dropped 12.2% in January to 39,514. That equals just 41.2% of the overall new vehicle market. Light truck sales were up 2.3%, but the overall market still slid 4.2%. Market share...
Cars
Luxury Auto Market Share In America - February 2011
Comparing the success of luxury automakers by referencing total sales, often labelled as volume, is a little bit narrow-minded. Imagine for a second you have a luxury car manufacturer that was selling 100,000 cars each month in 2008. In 2009, the automaker ran into some issues and sales dropped 70% to 30,000. Sales plummeted 70% in 2010 to just 9000. We know that In 2011, despite the manufacturer's 2700 sales, the company is almost dead. Sure, 2700 sales would put this imaginary automaker ahead of Land Rover, but the trend says things will be awful in 2012.
With this in mind, a handful of luxury automakers jump to the forefront of this February 2011 market share chart, not because of their total sales (the company's volume) but because of the trend. Compared with February 2010, Jaguar sales were down 9.1%. That's not good. But compare Jaguar's current volume with February 2002: sales are down 87.4%. Sales of Saab, though sort of in recovery, are down 84.8% compared with February 2003. Volvo sales have declined 45% since February 2003. On the flip side, Bentley's gain over February 2010 was just 6.3%, but those 101 sales compare favourably with the 26 in February 2003.
As for market share numbers in the luxury car market sector, enlarge the Graph and check things out. PR representatives in automaker HQs the world over will talk your ear off about overwhelming volume or percentage gains, but deep down inside the belly of the office two things matter most: the size of the market, and how much of the market share was yours.
* indicates Automotive News estimate
Related From GoodCarBadCar.net
Luxury Auto Market Share In America - March 2011
U.S. Auto Sales By Brand - February 2011
New Vehicle Market Share By Brand In America - February 2011
Top 30 Best-Selling Luxury Vehicles In America - February 2011
Luxury Auto Market Share In Canada - February 2011
- Canada Auto Brand Market Share - February 2012
Two main differences immediately jump out at you when glancing at the chart below side by side with last February's version. At this time last year, Toyota Canada's market share for the month of February was just 9.9%. In February 2012, that...
- Luxury Auto Market Share In America - March 2011
For graphic pleasure, and for the second month in what will hopefully become a long-running GoodCarBadCar.net chart, The Good Car Guy is displaying luxury auto brand market share as an extra on top of the U.S. Auto Sales By Brand list and the New Vehicle...
- New Vehicle Market Share By Brand In Canada - March 2011
From the 12.8% doldrums of February 2011, General Motors improved its market share in Canada to 15.9% in March with lofty Cruze volume (4249 sold) and overall passenger car gains of 55%. This didn't stop Ford Motor Company from maintaining its equilibrium,...
- New Vehicle Market Share By Brand In The Uk - February 2011
Vauxhall, with 310 Chevrolets on its side, saw its market share rise from 12.6% in January 2011 to 16% in February on the backs of five models which made it onto the list of the UK's Top 10 Best-Selling Cars list. Though the UK car market fell by...
- New Vehicle Market Share By Brand In Canada - February 2011
According to Desrosiers Automotive Reports, passenger car sales in Canada dropped 12.2% in January to 39,514. That equals just 41.2% of the overall new vehicle market. Light truck sales were up 2.3%, but the overall market still slid 4.2%. Market share...