Cars
Of the 181 large luxury cars sold in Canada in August 2011, 83% wore German badges. 67% of the offerings are German, so it's not hard to come to the conclusion that the Germans carry more than their fair share of the large luxury car market.
Jaguar XJ sales tumbled 42% year-over-year. The XJ's market share in the segment was just 8.3%. Lexus LS sales rose by two units, or 14%, as the LS's market share stood at 8.8%.
As for the Germans, Audi A8 sales fell 15%, BMW 7-Series sales rose 22%, the Porsche Panamera improved by two units (or 6%) to 33, and sales of the Mercedes-Benz S-Class and its coupe counterpart were level at 50. Despite its much, much lower price, you can consider the Hyundai Equus a rival for these cars if you like. Hyundai sold ten copies of their big sedan. You can see how it compares to similarly-priced models here.
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Large Luxury SUV & Large Luxury Car Sales In Canada - September 2011
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Luxury Auto Brand Market Share In Canada - August 2011
Small Luxury SUV & Midsize Luxury SUV Sales - August 2011
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Cars
Large Luxury Car Sales And Large Luxury SUV Sales In Canada - August 2011
Jaguar XJ sales tumbled 42% year-over-year. The XJ's market share in the segment was just 8.3%. Lexus LS sales rose by two units, or 14%, as the LS's market share stood at 8.8%.
As for the Germans, Audi A8 sales fell 15%, BMW 7-Series sales rose 22%, the Porsche Panamera improved by two units (or 6%) to 33, and sales of the Mercedes-Benz S-Class and its coupe counterpart were level at 50. Despite its much, much lower price, you can consider the Hyundai Equus a rival for these cars if you like. Hyundai sold ten copies of their big sedan. You can see how it compares to similarly-priced models here.
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American brands do attempt to sell jumbo luxury limos, too, but those attempts won't be made much longer. Cadillac sold only a single DTS in August; Lincoln sold just two Town Cars. Cadillac and Lincoln do know how to sell jumbo luxury SUVs, however.
Navigator sales jumped 45% at Lincoln as the company's large Ford Expedition-based SUV out-sold the Ford Flex-based MKT and Ford Taurus-based MKS. Sales of regular-wheelbase Escalades improved by 33%. The long-wheelbase Escalade ESV was up 58%. Escalade EXT sales jumped 64%. Together, these significant year-over-year percentage improvements amount to 27 extra Cadillac Escalades sold in August 2011, over and above what Cadillac accomplished in Canadian showrooms in August 2010.
Not for the first time Toyota's Land Cruiser out-sold the Lexus LX570. Check out Toyota Canada's website: you won't find the Land Cruiser for sale. The Lexus LX570's Canadian base price is $89,950. In the States, the Land Cruiser is 13.3% less than its more upscale Lexus brother. Theoretically, this makes the Land Cruiser a $77,987 proposition in Canada, not that pricing schemes are that straightforward.
Large Luxury SUV & Large Luxury Car Sales In Canada - September 2011
Large Luxury Car & Large Luxury SUV Sales In Canada - July 2011
Top 30 Best-Selling Luxury Vehicles In Canada - August 2011
Luxury Auto Brand Market Share In Canada - August 2011
Small Luxury SUV & Midsize Luxury SUV Sales - August 2011
- Large Luxury Suv Sales And Large Luxury Car Sales In Canada - September 2011
Mercedes-Benz Canada posted a huge increase in the sales of its largest SUVs in September 2011. To achieve a market share of 52% in its segment, the Mercedes-Benz GL-Class (and G-Wagen) needed to double the volume achieved in September 2010. Indeed, sales...
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- Large Luxury Car And Large Luxury Suv Sales In Canada - May 2011
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- Large Luxury Car Sales And Large Luxury Suv Sales In Canada - March 2011
53% of all BMW 7-Series sedans sold in Canada so far in 2011 came in the month of March. 46% of all new vehicles sold in Canada in 2011 were acquired in March, so it's not that crazy to see that March was worth so much to the big bruiser of a...
- Large Luxury Car Sales And Large Luxury Suv Sales In Canada - January 2011
The car market most notable as the category built for the rich and famous is in an unusally balanced state. The U.S. story was covered back on February 8th; Canadian buyers of large luxury cars are singin' the same tune. 126 premium limos were...