Cars
Chrysler Group to Offer More Products Than Ford, Toyota
A report from Autonews says Chrysler will be carpet-bombing car lots with up to 25 new models for its four sub-brands by 2013, up from 17. If new versions of the Dakota/Nitro/Viper don't appear, that number will be cut to 22. This still means that the littlest of the Detroit Three will be taking a huge step, challenging both its sales and marketing people with moving a lot of product.
Analysts and dealers seem to think that the leap in "fresh faces on the lot" may appear to be taking off more than the company chew. Not all seem to agree, however, with at least one general manager ready to jump in with both feet: "We're in desperate need of new product...I don't think that there's any number that would scare me away." That's the kind of Don Ready attitude that should make people excited about what Chrysler will be up to in the next few years.
Read more »
-
Thoughts On This 1-of-1 Dodge Viper Gtc At The Chicago Show?
The Chrysler Group has never been the one to shy away from provocative and loud colors, but they're taking it to a whole new and flamboyant level with their "1-of-1" customization program for the Viper. Read more »...
-
Gm Said To Be Plotting Entry-level Corvette Priced Well Under $50,000
At the same time that General Motors is officially talking about taking the Corvette nameplate to the next level with the new 2014 Stingray model, a report from Reuters citing "people familiar with the plans" states that the Detroit carmaker...
-
Chrysler Group Celebrates 2013 Dodge Dart Production Launch With A Giant Wrap
It has become something of a ritual for the Chrysler Group to celebrate a significant event or product launch by decorating its 15-story world headquarters’ building in Auburn Hills, Michigan. The automaker did it when it introduced the latest...
-
Chrysler Group's Sales Numbers Are More Confident Than They Should Be
Despite all the negative publicity, it seems that Americans would still rather be driving a Toyota than a Chrysler product. According to Edmunds, Chrysler's consumer sales are down a HUGE 44% this year, versus Toyota's 14% drop. Anyone quoting...
-
Chrysler Group's 2011my Lineup: 8 Redesigns, 7 Face Lifts, And A Fiat 500
In what's probably the least-shocking news of the day, Chrysler is working hard to bring its product line up date. Specifically, fifteen vehicles are being "reworked", eight of those "being redesigned or re-engineered". Automotive...
Cars