Chevrolet Contest Offers 3 Cars To Every Winner
Cars

Chevrolet Contest Offers 3 Cars To Every Winner


Chevrolet kicked off a new pan-European promotion campaign this week handing out more 50 new vehicles and 170,000 limited edition Chevrolet CDs to winners in 11 European countries. Apparently, nobody cares about the CDs so let’s concentrate on the cars –ok, you may not care much about a Chevy’s Korean offerings in Europe, but a free vehicle is a free vehicle. The campaign centres on a game, which can be played either on-line or off-line. Players select their three Chevy models and park them in the Chevrolet Dream Garage. In every country, the winner will receive all three cars he or she chose while second prize is the player’s second choice car and third prize is the player’s third choice car. The rest of the winners will have to do with the CD. -Continued after the jump

Wayne Brannon, Executive Director Chevrolet Europe says: “Chevrolet is still a young brand in Europe. We introduced a new Chevrolet portfolio for Europe only two years ago. Although, we are considerably growing sales year after year, awareness for our European product line-up is relatively low. We believe that once customers learn about our products and the great value for money that we offer, we will be even more successful in the market place. Last year, we sold over 340,000 Chevrolets in Europe, and we are confident to significantly exceed this number in 2007.”




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