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Canada Auto Brand Market Share - January 2012
Not only did General Motors suffer from the January doldrums south of the border during a month in which the overall market manifested rude health, GM performed similarly in Canada in January 2012. No organization sold more vehicles in Canada last month than Chrysler. 17.3% of all January new vehicle acquisitions in Canada took place in Chrysler showrooms. 7.7% of those Chrysler sales were actual Chryslers, the majority were Dodges and Ram pickups.General Motors, as a group, fell 10.9% year-over-year. In January 2011, GM's Canadian market share stood at 17.2%, Ford was at 16.9%, and Chrysler Canada held 16% of the Canadian market. Mazda and Toyota each gained one half of a percentage point from last January to January 2012. Hyundai and Kia's gains were slight. So it appears as though Chrysler was the one to scoop up the sales most automakers lost, particularly the ones lost by Ford Canada and GM Canada? Not so much.
Honda, with a year-over-year increase of 144%, and Acura, with a year-over-year 25% increase, earned a market share boost from 4.8% to January 2012's 9.6%. Honda Canada's market share in 2011 was 7.8%. Admittedly, Honda's 9.6% January is actually down from Honda Canada's 9.7% December, but this is certainly a sign of healthy breathing from a company that was fighting to catch its breath since March's Tohoku quake and tsunami. It's also worth pointing out that Honda's recent Canadian success is nearly completely Civic and CR-V-based. Even Honda is willing to point that out, saying, "Combined together, the Canadian-built CR-V and Civic represent about 70 per cent of Honda sales in Canada." Chrysler Canada, meanwhile, owes 77% of its volume to the success of the Dodge Grand Caravan, Dodge Journey, Ram pickup, and the Jeep division.Check the links below the market share chart, expandable with a click, to view other editions of this Canadian market share analysis. Brand-by-brand volumes are listed in this table, and the dropdown menu at the top right of this page gives you access to the monthly and yearly sales figures for every model on sale in North America. |
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Canada Auto Brand Market Share - March 2012
Canadians acquired nearly 158,000 new vehicles in March 2012. Compared with January and February, the new vehicle market is a whole different ball game once spring has sprung. March sales accounted for 44% of all Q1 sales this year (and 46% of Q1 sales...
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Canada Auto Brand Market Share - February 2012
Two main differences immediately jump out at you when glancing at the chart below side by side with last February's version. At this time last year, Toyota Canada's market share for the month of February was just 9.9%. In February 2012, that...
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U.s. Auto Brand Market Share - January 2012
One year ago, General Motors reported U.S. sales which ran the company's market share up to 21.8%. Sales plunged at General Motors in January 2012, however, down 6% year-over-year and 40% from December even as the market climbed 11% year-over-year...
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Canada Auto Brand Market Share Charts - December 2011 And 2011 Year End
The Ford Motor Company finished 2011 having accounted for 17.4% of all new vehicle sales in Canada. This was more than two percentage points ahead of General Motors. GM was a little less than one percentage point ahead of Chrysler Canada. Toyota, which...
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New Vehicle Market Share By Brand In Canada - February 2011
According to Desrosiers Automotive Reports, passenger car sales in Canada dropped 12.2% in January to 39,514. That equals just 41.2% of the overall new vehicle market. Light truck sales were up 2.3%, but the overall market still slid 4.2%. Market share...
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