Cars
Let's assume for the sake of analytical enjoyment that Saab will survive these months of turmoil and come out as a pseudo-stable automaker.
The 9-3 is an old horse. The 9-4X is a good looker but must fight for sales in a fiercely competitive segment where a handful of players have established themselves as go-to premium products. The new 9-5 sedan is unique in a way no Saab has been in years, but it hasn't had much of an opportunity to catch on in the marketplace.
Saab sold just 93 9-5s in the United States in May. Mercedes-Benz sold 62 E-Class sedans for every 9-5 sold last month. Even the Cadillac STS was a more likely purchase than the 9-5.
Yet here we have the Saab 9-5 SportCombi, a vehicle I wouldn't hesitate to call one of the most beautiful new wagons the world of automobile manufacturing has to offer. Can it do anything to stem the tide at Saab? Long before the recession, long before its former parent's problems, Saab sales were tumbling hard and fast. That's borne out by the chart you can scan below. Can a wagon, of all things, be the change that will turn Saab from a dying marque into a powerful luxury rival for, at the very least, Volvo?
No, probably not.
- New Saab Owner Gets Rights To Name And Phoenix Platform, But Not Griffin Logo; Any Suggestions?
What’s in a name? That which we call a rose by any other name would smell as sweet. At least that’s what Juliet tells Romeo in the renowned play. However, even if the executives of NEVS (National Electric Vehicle Sweden), Saab Automobile’s...
- Saab Ceo Jan Ã…ke Jonsson To Retire, Victor Muller Takes Over Temporarily
Dutch automaker Spyker Cars NV announced on Friday that Saab Automobile’s Chief Executive Officer and President, Jan Åke Jonsson, has decided to step down from his position on 19 May, 2011. The company said that until a successor to the longtime...
- Saab's All-new 9-5 Sportcombi To Debut At Geneva Motor Show
We've been fielding rumors of an estate version of the all-new Saab 9-5 series for some quite time now, but today, the Swedish automaker made it official announcing that the world premiere of the SportsCombi will take place at the 2011 Geneva Motor...
- Saab Brand Sales Figures
Here you will find monthly and yearly Canadian and U.S. sales figures for the Saab brand. Use the dropdown at the top right of this page or at GCBC's Sales Stats home to find sales figures for any other vehicle currently on sale in North America....
- Small/entry Luxury Car Sales And Midsize Luxury Car Sales In America - February 2011
It remains difficult for Saab to convince U.S. buyers that the 2011 9-5 is a viable midsize luxury sedan option. Only 52 were sold in February. While that's up significantly from the... ahem... zero Saab sold last year, keep in mind that Saab wasn't...
Cars
Can The 2011 Saab 9-5 SportCombi Make A Difference?
The 9-3 is an old horse. The 9-4X is a good looker but must fight for sales in a fiercely competitive segment where a handful of players have established themselves as go-to premium products. The new 9-5 sedan is unique in a way no Saab has been in years, but it hasn't had much of an opportunity to catch on in the marketplace.
Saab sold just 93 9-5s in the United States in May. Mercedes-Benz sold 62 E-Class sedans for every 9-5 sold last month. Even the Cadillac STS was a more likely purchase than the 9-5.
Yet here we have the Saab 9-5 SportCombi, a vehicle I wouldn't hesitate to call one of the most beautiful new wagons the world of automobile manufacturing has to offer. Can it do anything to stem the tide at Saab? Long before the recession, long before its former parent's problems, Saab sales were tumbling hard and fast. That's borne out by the chart you can scan below. Can a wagon, of all things, be the change that will turn Saab from a dying marque into a powerful luxury rival for, at the very least, Volvo?
No, probably not.
- New Saab Owner Gets Rights To Name And Phoenix Platform, But Not Griffin Logo; Any Suggestions?
What’s in a name? That which we call a rose by any other name would smell as sweet. At least that’s what Juliet tells Romeo in the renowned play. However, even if the executives of NEVS (National Electric Vehicle Sweden), Saab Automobile’s...
- Saab Ceo Jan Ã…ke Jonsson To Retire, Victor Muller Takes Over Temporarily
Dutch automaker Spyker Cars NV announced on Friday that Saab Automobile’s Chief Executive Officer and President, Jan Åke Jonsson, has decided to step down from his position on 19 May, 2011. The company said that until a successor to the longtime...
- Saab's All-new 9-5 Sportcombi To Debut At Geneva Motor Show
We've been fielding rumors of an estate version of the all-new Saab 9-5 series for some quite time now, but today, the Swedish automaker made it official announcing that the world premiere of the SportsCombi will take place at the 2011 Geneva Motor...
- Saab Brand Sales Figures
Here you will find monthly and yearly Canadian and U.S. sales figures for the Saab brand. Use the dropdown at the top right of this page or at GCBC's Sales Stats home to find sales figures for any other vehicle currently on sale in North America....
- Small/entry Luxury Car Sales And Midsize Luxury Car Sales In America - February 2011
It remains difficult for Saab to convince U.S. buyers that the 2011 9-5 is a viable midsize luxury sedan option. Only 52 were sold in February. While that's up significantly from the... ahem... zero Saab sold last year, keep in mind that Saab wasn't...