Cars
Buick Confirms New Models, Targets "Customers that Shop at Ikea and Drink Coffee at Starbucks"
The new Buick confirmed that it will be releasing a new compact sedan and small crossover as follow-ups to its mid-size Regal (pictured above in GS concept form). Well, at least now it's official.
The three new vehicles are expected to help it move into 47% of the market, which will help Buick in achieving its goal of doubling sales "in the next few years".
The brand will also cease using trim-level designations, continuing to shake things up. Why? "Trim levels imply there is a hierarchy of the premium vehicle," says Craig Bierley, director of Buick-GMC advertising/sales promotion director.
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A Video Presentation Of The Made-in-china Buick Riviera Coupe Concept
Last week, General Motors pulled the wraps off a gull wing, two-door Buick Riviera concept at the Auto China 2013 motor show in Shanghai. Even though GM has no plans to produce such a model, the Riviera Concept's goal is to give us an idea of how...
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Shaq Hoops In Another Buick Lacrosse Tv Spot
Former Lakers basketball player Shaquille O'Neal is reprising his role as Buick pitchman in a new LaCrosse television commercial titled "More Than I Expected", which is the latest in the brand's "You Don't Know Buick"...
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Buick And Gmc To Present Nine New Models In The Next Year Including Regal, Lacrosse And Sierra
It’s going to a busy time for General Motors and its Buick and GMC brands as the company's executives told dealers today that the two automakers plan to launch nine all-new or "significantly" refreshed models in the next 12 months....
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Buick Mulling Over Coupe, Convertible And Station Wagon Models
In a live web chat held on GM's official blog earlier this week, Buick Product Marketing Director Roger McCormack sat down and answered questions from the general public. He revealed that the Buick is looking into expanding the brand's U.S. lineup...
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Buick's U.s. Sales Rollercoaster Ride
Historically speaking, Buick excelled at selling big cars in America. As recently as 2002, Buick sold more than 430,000 vehicles, including 166,056 LeSabres and Park Avenues. Buick didn't sell anything small in 2002: 204,493 sales were generated...
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