Breaking News: Chrysler’s Thinking of Selling the Dodge Viper unit!
The Dodge Viper could soon be history -at least for the Chrysler Group, as according to an official announcement that was made this morning, the third largest American automaker said that it is ‘preparing to explore strategic options for the Dodge Viper business’. Here is what Chrysler LLC’s CEO Bob Nardelli said about the potential sale of the Viper to a third party:“We have been approached by third parties who are interested in exploring future possibilities for Viper. As the Company evaluates strategic options to maximize core operations and leverage its assets, we have agreed to listen to these parties. We will do so keeping in mind the best interests of those who have shown tremendous support for the vehicle – including employees, suppliers, dealers and a worldwide group of loyal Viper owners and enthusiasts.†-Continued
“Viper is an integral part of this Company’s heritage. While this is a strategic review, our intent would be to offer strong operational and financial support during any potential transaction, in order to ensure a future for the Viper business and perpetuate the legacy of this great vehicle."
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