Cars
Bling from the Past: 1979 Cadillac Seville by Gucci
Occasionally, automakers take a more imaginative (or desperate, take your pick) approach with their marketing tactics, often turning to companies in completely different niches to spice up their cars and create what they call special edition models. One of the more recent examples is the Fiat Group, which earlier this month, rolled out the second edition of its 500 by Gucci series based on the faux-convertible version of the city car featuring a simple folding fabric roof.
But this isn't the first time that Gucci has joined forces with the auto industry. Back in the late 1970s, the famous high-end Italian fashion and leather goods label collaborated with GM's Cadillac division to create the Seville by Gucci special edition.
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Fiat Brings Backs Gucci Edition 500 And 500c For The 2013my, Prices Start From $23,750*
If you live in the States and missed out on last year's limited run Gucci Edition Fiat 500 hatch and 500c roll-back canvas top (Fiat likes to call it a convertible, but we all know it isn't) models, we have some good news for you as the Italian...
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Fiat 500 By Gucci Makes Chic Debut At Italian Firm's Manhattan Store
The limited edition Fiat 500 by Gucci made its way to New York city and Gucci's fashion store on Fifth Avenue in Manhattan. Appropriately, the two Italian brands brought over fashionistas, tastemakers and catwalk models including a couple of ladies...
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Fiat 500 By Gucci Goes Topless, Priced From €20k
With the "500 by Gucci" hatchback having already logged some 3,000 pre-orders online, Fiat wasn't about to let a good run go to waste. Today, the Italians announced the release of topless version that goes by the name "500C by Gucci"....
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Fiat 500 By Gucci Priced From £14,565 In Britain
Having launched a new spicy campaign for the 500 by Gucci starring Russian bombshell Natasha Poly, Fiat is now beginning to announce pricing for individual markets. Today, the Italian released details for the United Kingdom, where the limited edition...
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Some Like It Very Hot: Fiat’s New Campaign For 500 By Gucci
Russian model Natalya Sergeyevna Polevshchikova, more commonly known as Natasha Poly, is the new face (and legs…) of Fiat’s advertising campaign for the limited edition 500 by Gucci. The blonde temptress from the land of hot spies, beautiful...
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