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Big in Japan: High Domestic Demand May Affect U.S. Supply of Toyota’s Prius C Small Hybrid
The good news for Toyota is that its recently launched Prius C hybrid is proving to be a hit. In Japan, where it went on sale last December as the Aqua, the sub-compact hybrid received 60,000 orders even before it was even launched and that number has now increased to 120,000 units. The Prius C / Aqua is manufactured exclusively in Japan at Toyota's Iwate plant. While in 2007, the plant exported around 60 percent of its output, that number has now been halved to 30 percent.
Therefore, the bad news is that despite Toyota's boasting about the fact that it only took three days for the Prius C to sell more units than the Nissan Leaf and Chevrolet combined in one month, the Japanese automaker may not be able to satisfy demand for its hybrid model in the U.S. market.
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Toyota Breaths Some Sportiness Into The Prius C With Aqua G Sports Concept
Let's face it; the Prius C's looks are about as interesting as a corn on the cob. Nevertheless, Toyota believes it can add some character to its sub-compact hybrid with a new concept that was introduced today at the Tokyo Auto Salon. The G Sports...
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New Toyota Prius C Hybrid Hatch Debuts In Detroit, Promises Up To 53 Mpg For Less Than $19,000
About a month after Toyota revealed the Aqua at the Tokyo Motor Show in Japan, the North American version of the model named the Prius C made its debut at the Detroit Auto Show today. The Prius C is the most compact member of the Prius Family, which...
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Toyota Officially Introduces New Prius C / Aqua Dedicated Hybrid Hatchback
It's finally here – Toyota's new standalone hybrid hatchback model that will be sold as the Aqua in Japan and as the Prius c in the rest of the world. With the Prius C, Toyota expands its lineup of Prius-badged hybrid models that already...
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New Toyota Prius Hybrid Tops May Sales In Japan
Toyota's latest generation Prius hybrid made it to the No. 1 spot in the Japanese sales chart in May with 10,915 units registered. According to data released by the Japan Automobile Dealers Association, the Prius hybrid's 2009 May sales increased...
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Toyota Launches Cut-price Version Of Second-gen Prius In Japan
Honda's aggressively priced Insight Hybrid has forced Toyota to keep selling the second generation Prius Hybrid, at least in Japan. Along with the domestic launch of the new, 2010 Prius, Toyota today announced the release of a low-price version of...
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