Cars
Earlier this year, young people offered a job at Toyota were invited to the Japanese company’s test track. As they waited to be introduced to the firm's race drivers, a lone Lexus LFA drove around the track, mesmerizing them with the howling screams of its V10 engine.
- Toyota Boss Says Ft-1 Could Spearhead New Range Of Driver Cars But Not A Faster Gt86
Akio Toyoda, the current president and CEO of Toyota Motor Corporation and a descendant of the founder of the company, Sakichi Toyoda, seems like the kind of guy you'd want to hang out with and play a round of Gran Turismo or just hop into your car...
- Toyota Boss To Race At The 2013 Nürburgring 24-hour Race
Akio Toyoda, the CEO of the world’s largest automaker, will drive a Toyota at the Nürburgring 24-hour race later this month, a company spokesman said, according to the Japan Times. It won’t be the first time he races on the notorious...
- Akio Toyoda Loves Bmws, Says They're The Only Cars That Pass Him At The 'ring
In yet another unusual for the industry outburst of cordial praise towards another carmaker after last month's listing of some of his favorite cars made by Toyota's domestic rivals, the Japanese firm's president Akio Toyoda expressed his...
- Patent Scoop: Is Toyota Readying Sports Version Of The Iq?
During the world premiere of the new Toyota 86 sports coupe at the 2011 Tokyo Motor Show, the firm's global President Akio Toyoda made it crystal clear that his company is committed to produce more 'fun-to-drive' cars in the near future....
- Lexus Reveals Lf-a 500hp V10 That Will Race At The 24h Of Nurburgring!
Even though we have yet to see the production model of the Lexus LF-A study that has been previewed in both coupe and roadster forms in the past, the Japanese automaker decided to put its long anticipated (and overdue...) supercar to the ultimate test...
Cars
Toyota CEO Says to Company Must Build Cars that "Make People Happy"
Earlier this year, young people offered a job at Toyota were invited to the Japanese company’s test track. As they waited to be introduced to the firm's race drivers, a lone Lexus LFA drove around the track, mesmerizing them with the howling screams of its V10 engine.
No one knew who the man behind the wheel was. Only after he stepped out and formally introduced himself did they learn that it was the company’s CEO, Akio Toyoda. “I asked them if they like carsâ€, said Toyoda. “If they didn’t, they shouldn’t bother joining.â€
When he assumed his duties in June 2009, the 55-year old grandson of Toyota’s founder said that he wanted his company to build cars that “made people happyâ€.
He did not know it at the time, but it was a rather unfortunate choice of words. Less than six months later, Toyota, which up to this point had built a reputation as a manufacturer of reliable cars, had to face the unintended acceleration safety issues in the U.S. that sprouted massive and costly recalls.
Read more »- Toyota Boss Says Ft-1 Could Spearhead New Range Of Driver Cars But Not A Faster Gt86
Akio Toyoda, the current president and CEO of Toyota Motor Corporation and a descendant of the founder of the company, Sakichi Toyoda, seems like the kind of guy you'd want to hang out with and play a round of Gran Turismo or just hop into your car...
- Toyota Boss To Race At The 2013 Nürburgring 24-hour Race
Akio Toyoda, the CEO of the world’s largest automaker, will drive a Toyota at the Nürburgring 24-hour race later this month, a company spokesman said, according to the Japan Times. It won’t be the first time he races on the notorious...
- Akio Toyoda Loves Bmws, Says They're The Only Cars That Pass Him At The 'ring
In yet another unusual for the industry outburst of cordial praise towards another carmaker after last month's listing of some of his favorite cars made by Toyota's domestic rivals, the Japanese firm's president Akio Toyoda expressed his...
- Patent Scoop: Is Toyota Readying Sports Version Of The Iq?
During the world premiere of the new Toyota 86 sports coupe at the 2011 Tokyo Motor Show, the firm's global President Akio Toyoda made it crystal clear that his company is committed to produce more 'fun-to-drive' cars in the near future....
- Lexus Reveals Lf-a 500hp V10 That Will Race At The 24h Of Nurburgring!
Even though we have yet to see the production model of the Lexus LF-A study that has been previewed in both coupe and roadster forms in the past, the Japanese automaker decided to put its long anticipated (and overdue...) supercar to the ultimate test...