Cars
Further proof that the Cadillac ELR is GM's latest flop arrived with August 2015's U.S. sales figures. Cadillac sold only 45 ELRs in August, a 77% year-over-year drop from the 196 sold in August 2014.
U.S. Vehicle Sales Rankings By Model - August 2015 YTD
In other words, precisely one year after reporting the best-ever ELR sales total, Cadillac lost more than three quarters of the ELR's sales volume in the brand's home market. With only 45 sales reported, August 2015 was the lowest-volume month for the ELR since January 2014.
Inventory at the beginning of August wasn't particularly high, of course, as Cadillac prepares to switch over to the 2016 ELR, which should be better than the original.
The ELR was not the worst-selling vehicle in America in August 2015, not when measured by year-over-year percentage decline; not when measured by outright volume. The majority of cars which declined more rapidly, however, were discontinued models. And the majority of cars which genuinely sold less often were either discontinued, on hiatus, or enormously more costly.
You can always select a make and model at GCBC's Sales Stats page to find historical monthly and yearly sales figures from both Canada and the United States. Pertinent links are clickable at the bottom of this post, but you can also find related links at the Best Sellers page.
September 2015 • July 2015 • August 2014
Source: Automakers & ANDC
Vehicles which sold at least once in August 2014 but not at all in August 2015: Volvo C70, Subaru Tribeca, Acura ZDX, Chevrolet Avalanche, Mercedes-Benz R-Class, Mercedes-Benz SLS AMG. Volvo sold 50 S60 Cross Countrys, a low enough figure to crack the top 20 in August, but we do not include vehicles in their first month on sale.
Aston Martin, Ferrari, Lamborghini, Lotus, Rolls-Royce do not release monthly sales data. Bentley and Maserati do not report model-specific sales data.
RECOMMENDED READING
Top 20 Worst-Selling Vehicles In America - September 2015
Top 20 Worst-Selling Vehicles In America - July 2015
Top 10 Worst-Selling Vehicles In America - August 2014
U.S. Auto Sales Brand Rankings - August 2015 YTD
Top 30 Best-Selling Vehicles In America - August 2015
- Top 20 Worst-selling Vehicles In America - September 2015
Even in its second month on sale, Volvo's elevated S60, the Cross Country, was still an abnormally rare car in America. U.S. Vehicle Sales Rankings By Model - August 2015 YTD The Volvo S60 CC arrived in North America in August and generated 50 U.S....
- Top 20 Worst-selling Vehicles In Canada - August 2015
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Cars
Top 20 Worst-Selling Vehicles In America - August 2015
U.S. Vehicle Sales Rankings By Model - August 2015 YTD
In other words, precisely one year after reporting the best-ever ELR sales total, Cadillac lost more than three quarters of the ELR's sales volume in the brand's home market. With only 45 sales reported, August 2015 was the lowest-volume month for the ELR since January 2014.
Inventory at the beginning of August wasn't particularly high, of course, as Cadillac prepares to switch over to the 2016 ELR, which should be better than the original.
The ELR was not the worst-selling vehicle in America in August 2015, not when measured by year-over-year percentage decline; not when measured by outright volume. The majority of cars which declined more rapidly, however, were discontinued models. And the majority of cars which genuinely sold less often were either discontinued, on hiatus, or enormously more costly.
September 2015 • July 2015 • August 2014
Rank | Worst-Selling Vehicle By Percentage Decline | % Change | August 2015 | August 2014 |
#1 | Chevrolet Captiva Sport | -99.9% | 1 | 1893 |
#2 | Toyota FJ Cruiser | -99.9% | 2 | 1692 |
#3 | Acura TL | -99.8% | 1 | 463 |
#4 | Land Rover LR2 | -99.7% | 1 | 369 |
#5 | Honda Ridgeline | -99.7% | 4 | 1347 |
#6 | Acura TSX | -99.6% | 1 | 240 |
#7 | Mazda 2 | -99.5% | 5 | 1080 |
#8 | Dodge Avenger | -98.8% | 35 | 2905 |
#9 | Scion xD | -98.0% | 16 | 789 |
#10 | Scion iQ | -95.9% | 9 | 219 |
#11 | Mercedes-Benz CL-Class | -94.1% | 1 | 17 |
#12 | Jaguar XK | -89.0% | 15 | 136 |
#13 | Nissan Cube | -86.7% | 46 | 347 |
#14 | BMW 7-Series | -83.0% | 90 | 529 |
#15 | Infiniti Q40 | -82.9% | 264 | 1546 |
#16 | Cadillac ELR | -77.0% | 45 | 196 |
#17 | Mercedes-Benz CLS-Class | -75.8% | 278 | 1150 |
#18 | Honda Insight | -70.7% | 85 | 290 |
#19 | Mitsubishi i MiEV | -70.0% | 6 | 20 |
#20 | Nissan GT-R | -68.8% | 65 | 208 |
Rank | Worst-Selling Vehicle By Volume | August 2015 | August 2014 | % Change |
T1 | Mercedes-Benz CL-Class | 1 | 17 | -94.1% |
T1 | Chevrolet Captiva Sport | 1 | 1893 | -99.9% |
T1 | Acura TL | 1 | 463 | -99.8% |
T1 | Acura TSX | 1 | 240 | -99.6% |
T1 | Land Rover LR2 | 1 | 369 | -99.7% |
T1 | Lexus LFA | 1 | 3 | -66.7% |
#7 | Toyota FJ Cruiser | 2 | 1692 | -99.9% |
#8 | Honda Ridgeline | 4 | 1347 | -99.7% |
#9 | Mazda 2 | 5 | 1080 | -99.5% |
#10 | Mitsubishi i MiEV | 6 | 20 | -70.0% |
#11 | Scion iQ | 9 | 219 | -95.9% |
#12 | Jaguar XK | 15 | 136 | -89.0% |
#13 | Scion xD | 16 | 789 | -98.0% |
#14 | Porsche 918 Spyder | 22 | 15 | 46.7% |
#15 | Dodge Avenger | 35 | 2905 | -98.8% |
#16 | Audi R8 | 35 | 50 | -30.0% |
#17 | Dodge Viper | 40 | 38 | 5.3% |
#18 | Cadillac ELR | 45 | 196 | -77.0% |
#19 | Nissan Cube | 46 | 347 | -86.7% |
#20 | Volvo S80 | 60 | 132 | -54.5% |
Vehicles which sold at least once in August 2014 but not at all in August 2015: Volvo C70, Subaru Tribeca, Acura ZDX, Chevrolet Avalanche, Mercedes-Benz R-Class, Mercedes-Benz SLS AMG. Volvo sold 50 S60 Cross Countrys, a low enough figure to crack the top 20 in August, but we do not include vehicles in their first month on sale.
Aston Martin, Ferrari, Lamborghini, Lotus, Rolls-Royce do not release monthly sales data. Bentley and Maserati do not report model-specific sales data.
RECOMMENDED READING
Top 20 Worst-Selling Vehicles In America - September 2015
Top 20 Worst-Selling Vehicles In America - July 2015
Top 10 Worst-Selling Vehicles In America - August 2014
U.S. Auto Sales Brand Rankings - August 2015 YTD
Top 30 Best-Selling Vehicles In America - August 2015
- Top 20 Worst-selling Vehicles In America - September 2015
Even in its second month on sale, Volvo's elevated S60, the Cross Country, was still an abnormally rare car in America. U.S. Vehicle Sales Rankings By Model - August 2015 YTD The Volvo S60 CC arrived in North America in August and generated 50 U.S....
- Top 20 Worst-selling Vehicles In Canada - August 2015
Although discontinued and temporarily offline Hondas ranked as the three worst-selling vehicles in Canada in August 2015, a large number of mainstream vehicles cracked the top 20 last month. Canada Vehicle Sales Rankings By Model - August 2015 YTD We'll...
- Top 20 Worst-selling Vehicles In America - January 2015
Although its U.S. sales volume was chopped in half in January 2015, falling from a paltry 232 units in January 2014 to 115 last month, the Chevrolet SS did not rank among America's 20 worst-selling vehicles in 2014. How come? Precisely 20...
- Top 20 Worst-selling Vehicles In Canada - August 2014
The cancelled Nissan Quest and Dodge Avenger lead the way on August 2014's list of the 20 worst-selling vehicles in Canada. Sales of the Infiniti Q70, BMW Z4, Chrysler 300, Acura RLX, and Dodge Charger - continuing nameplates all - were particularly...
- Top 20 Worst-selling Vehicles In America - August 2014
Fiat sold just 33 copies of its larger 500L in the United States in August 2014 as the Chrysler Group/FCA said the Fiat brand's 20% decline was, "due to a Fiat 500L recall affecting an estimated 29,500 vehicles in the U.S. and Canada." Sales...