Cars
When General Motors launched the Opel brand in the Australian market just 11 months ago in September of 2012, officials predicted local sales of around 15,000 cars within the first three years. Reality, however, proved to be a bitter disappointment as Opel delivered a pitiful 541 vehicles last year and only 989 in the first six months of 2013.
- 2013 Adam Sales Helped Opel Increase Market Share In Europe
Rising sales of the Adam city car in 2013 helped Opel and Vauxhall increase their market share in Europe in 2013, despite a declining auto market. In recent years, Opel has struggled to maintain market share because of a lack of new products and management...
- Toyota Debuts New 2012 Camry Sedan In Australia [52 Photos]
Toyota continues its global roll out of the seventh-generation of its Camry sedan with the Australian launch. The down-under version of Toyota's bestseller is identical to the North American model sans for the interior fabrics, colour, and trim as...
- Holden Updates Captiva 5 Suv In Australia With Series Ii Model
General Motor's Holden division has the unique distinction of having two Captiva models in its range: the Captiva 7, which is none other than the European market Chevrolet Captiva, and the Captiva 5, that's a re-badged Opel Antara. Given Opel's...
- Opel To Enter South American Market Starting With Chile Next Year
General Motors' Opel division is looking beyond Europe to increase sales and return to profitability. Following news of the company's interest to enter the Australian market and a previous announcement that it has signed a Memorandum of Understanding...
- Gm To Shut Down Antwerp Plant In Belgium, Announces More Cuts For Opel / Vauxhall
General Motors has turned its focus on its European division as a little after the announcement on its decision to wind down its Saab unit, the U.S. carmaker revealed that it intends to close Opel's manufacturing plant in Antwerp, Belgium, which...
Cars
GM Admits Defeat and Pulls Opel Brand from Australian Market Less Than a Year After Launch
When General Motors launched the Opel brand in the Australian market just 11 months ago in September of 2012, officials predicted local sales of around 15,000 cars within the first three years. Reality, however, proved to be a bitter disappointment as Opel delivered a pitiful 541 vehicles last year and only 989 in the first six months of 2013.
With these kind of sales figures, there was only one thing GM could do and that was to pull the plug and take its losses. The company made the announcement today stating in order to be competitive in the Australian market, it would have to slash prices on all models.
Read more »- 2013 Adam Sales Helped Opel Increase Market Share In Europe
Rising sales of the Adam city car in 2013 helped Opel and Vauxhall increase their market share in Europe in 2013, despite a declining auto market. In recent years, Opel has struggled to maintain market share because of a lack of new products and management...
- Toyota Debuts New 2012 Camry Sedan In Australia [52 Photos]
Toyota continues its global roll out of the seventh-generation of its Camry sedan with the Australian launch. The down-under version of Toyota's bestseller is identical to the North American model sans for the interior fabrics, colour, and trim as...
- Holden Updates Captiva 5 Suv In Australia With Series Ii Model
General Motor's Holden division has the unique distinction of having two Captiva models in its range: the Captiva 7, which is none other than the European market Chevrolet Captiva, and the Captiva 5, that's a re-badged Opel Antara. Given Opel's...
- Opel To Enter South American Market Starting With Chile Next Year
General Motors' Opel division is looking beyond Europe to increase sales and return to profitability. Following news of the company's interest to enter the Australian market and a previous announcement that it has signed a Memorandum of Understanding...
- Gm To Shut Down Antwerp Plant In Belgium, Announces More Cuts For Opel / Vauxhall
General Motors has turned its focus on its European division as a little after the announcement on its decision to wind down its Saab unit, the U.S. carmaker revealed that it intends to close Opel's manufacturing plant in Antwerp, Belgium, which...