Cars
Platform sharing is nothing new in the automotive world. Everyone does it as it enables companies to reduce development costs across the board. For example, if it weren’t for the VW Touareg, Porsche probably wouldn’t have the means to develop the model that effectively made it a cash cow: the Cayenne.
- New Lancia Thema Sedan Available In Europe [gallery With 67 Photos]
On Wednesday, Lancia made its new Thema sedan available in the European market. The Italian firm's first full-size saloon model after the ill-fated Thesis was discontinued in 2009, is one of two models to emerge from the alliance between Lancia...
- Iaa 2011: Lancia Displays Its Stars And Stripes In Frankfurt
If anything else, and with a few exceptions such as the Ypsilon supermini, the aging Musa and the Delta compact hatchback, Lancia's range is beginning to look eerily similar to that of the Chrysler brand. At this week's 64th International Auto...
- Lancia Flavia Sedan And Convertible: Concept-tagged Versions Of Chrysler 200
Lancia is going to be quite busy at next month's Geneva Salon as the Italian brand deepens its ties with Chrysler by incorporating the latter's models into its range. Next up on our list after the new Lancia Thema, are the Flavia concept saloon...
- Read All About It: Lancia's Geneva Motor Show Debuts In Detail
*The above photo is a Carscoop illustrationWe've been hearing a lot of rumors and speculations for the past few months about Lancia's future product portfolio as well as which of these new models could make their world premiere at the Geneva...
- 2012 Lancia Thesis Envisioned As A Chrysler 200c, Lancia Delta As A Compact Chrysler
Can't say that were fans of "badge engineering" especially when it comes to brands with a completely different mind-set and background, but like it or not, chances are that Fiat's tie up with Chrysler will most likely give birth to at least a...
Cars
Ferrari Designer Called Upon by Fiat to Create a Common Styling for Chrysler and Lancia
Platform sharing is nothing new in the automotive world. Everyone does it as it enables companies to reduce development costs across the board. For example, if it weren’t for the VW Touareg, Porsche probably wouldn’t have the means to develop the model that effectively made it a cash cow: the Cayenne.
And truth to be said, most of the times, your average buyer doesn't know what's hiding under the sheetmetal nor if the vehicle in question is identical in many ways to a model bearing a different badge, because what he or she sees and feels are indeed different.
The trouble starts when carmakers engage in blatant badge engineering, simply placing a different grille and a new logo on the steering wheel and calling it something else.
And that's where the problem lies for Fiat and Chrysler. The automotive alliance recently revealed a trio of Lancia models in Europe: the Thema sedan, Flavia Cabrio and the Voyager MPV, which are nothing more than rebadged versions of the Chrysler 300, 200 Convertible and Town & Country respectively.
Read more »- New Lancia Thema Sedan Available In Europe [gallery With 67 Photos]
On Wednesday, Lancia made its new Thema sedan available in the European market. The Italian firm's first full-size saloon model after the ill-fated Thesis was discontinued in 2009, is one of two models to emerge from the alliance between Lancia...
- Iaa 2011: Lancia Displays Its Stars And Stripes In Frankfurt
If anything else, and with a few exceptions such as the Ypsilon supermini, the aging Musa and the Delta compact hatchback, Lancia's range is beginning to look eerily similar to that of the Chrysler brand. At this week's 64th International Auto...
- Lancia Flavia Sedan And Convertible: Concept-tagged Versions Of Chrysler 200
Lancia is going to be quite busy at next month's Geneva Salon as the Italian brand deepens its ties with Chrysler by incorporating the latter's models into its range. Next up on our list after the new Lancia Thema, are the Flavia concept saloon...
- Read All About It: Lancia's Geneva Motor Show Debuts In Detail
*The above photo is a Carscoop illustrationWe've been hearing a lot of rumors and speculations for the past few months about Lancia's future product portfolio as well as which of these new models could make their world premiere at the Geneva...
- 2012 Lancia Thesis Envisioned As A Chrysler 200c, Lancia Delta As A Compact Chrysler
Can't say that were fans of "badge engineering" especially when it comes to brands with a completely different mind-set and background, but like it or not, chances are that Fiat's tie up with Chrysler will most likely give birth to at least a...