Could the 2003 Fulvia Coupe Concept Have Helped Revive Lancia?
Cars

Could the 2003 Fulvia Coupe Concept Have Helped Revive Lancia?



Of all the car-making nations in the world, Italy has probably the richest tradition in manufacturing affordable coupes. Even in the 1990s and early 2000s, when the Fiat Group wasn’t in great financial shape, the affordable Italian coupe lived on through the Fiat Coupe and Alfa Romeo GTV.

Both were offering Italian style and decent performance for an affordable price, but during this time, Fiat’s other brand, Lancia, had no sports coupe in its lineup, (well, there was the Kappa Coupe, but it was nowhere near a sports car)

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